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Hybrid Devops – Software Defined Disruption

Businesses have been and will continue to be disrupted by software agility and innovation. If you have any questions, just ask, if they are still in business, Movie Rental Companies (Netflix), Taxi Companies (Uber), and Retail Companies (Amazon) to just name a few areas (companies that disrupted an industry with Software). Software defined disruption has changed the landscape and continues to drive tremendous business value like never before. What’s most exciting is that we have not seen anything yet compared to what the Internet of Everything (IoE) will disrupt! To understand software disruption better and determine the innovation opportunities it helps to take a look at the typical devops model today, challenges, and opportunities.

The typical devops model is represented the figure below:

DevOps

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Analytics Opens a Window into Each Shopper’s Journey

The key to retail today is customer understanding —where each customer stands on his or her personal shopping journey, whether in-store or out. Retailers must “know” each shopper as never before. And they must offer the kinds of contextual, personally relevant experiences that will optimize their merchandise mix, create faster inventory turns, and drive greater customer engagement.

After all, the typical customer today is mobile, connected, and has heightened expectations. Many are accustomed to a deeper level of real-time interaction from innovative online retailers than from traditional brick-and-mortar stores.

Yet, as a recent Cisco study revealed, offline retailers – or retailers that combine on and offline capabilities – have their own unique advantages – if they step up to the opportunities of the Internet of Everything (IoE) economy. By blending the benefits of the physical store — such as the ability to touch, compare, and try on products — with the benefits of the virtual world, retailers can create a new value proposition that can’t be matched by their online-only competitors. In the process, they not only drive their own industry’s disruption but challenge for market leadership.

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Girls Power Tech Inspires Young Women to Pursue IT Careers

Kelly Kramer, Cisco’s Chief Financial Officer, shared an inspirational message with more than 100 young women on Cisco’s San Jose campus yesterday: “You don’t need to live under gender stereotypes; you can be whatever you want to be!”

Her words wrapped up this year’s Girls Power Tech event, in which we opened our doors to more than 125 girls ages 13 to 18 for a day of site tours, presentations, and employee mentoring. Girls from non-profit partners Citizen Schools and City Year spent the day learning about the Internet of Everything and talking to us about career opportunities in the IT field.

More than 100 girls attended Girls Power Tech on Cisco's San Jose campus , where they found inspiration to pursue careers in IT.

125 girls attended Girls Power Tech on Cisco’s San Jose campus , where they found motivation to pursue careers in IT

In more than 91 Cisco offices in over 56 countries around the world, Cisco welcomed more than 3,300 female students from local schools, Cisco Networking Academy classes, and other non-profit organizations in celebration of International Girls in ICT Day, held on April 23.

Through our efforts, we are encouraging girls and young women to pursue careers in science, technology, engineering, and math (STEM) and become the next generation of innovators – the dreamers and doers who will use technology to change the world.

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How and Where Will You Work in the Future?

My previous blog post considered enterprise agility and our individual responsibility to take some level of ownership by being more present and connected. This week at UC Expo in London I met many industry colleagues, and it sparked off some interesting conversations.

Two themes emerged that made me think about what work might look like in ten years time:

1) Balancing artisan creativity with the art of making money

We agreed that the mass-market appeal and adoption of some technologies and devices have lead to quite bland output by some teams. We have, to some degree, lost the ability to be creative at scale. The pressure of time and money and the corporate iteration process often distil the essence of something beautiful down into something quite vanilla – generic tools often force us down the road to blandness.

Thankfully, some emerging approaches and technology are starting to Read More »

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Interop 2015 : ITD is Best of Interop finalist

 

ITD (Intelligent Traffic Director) has been selected in Top 3 finalists in the Best of Interop 2015 Data Center category. ITD Delivers:

  • $2 Billion TAM disruptive technology: This technology innovation disrupts today’s $2 Billion TAM for load-balancers, redirection and clustering solutions
  • 100x Scale improvement: The high-end load-balancers today can handle about 200Gbps traffic. ITD can load-balance 20Tbps traffic.
  • 1000x cost-savings for customers: A 40Gbps L4 load-balancer costs about $200k to customers. ITD provides multi-Tbps load-balancing for a fraction of the price.
  • Zero Latency: ITD performs load-balancing, redirection, NAT and access control, all in one-clock cycle in hardware, hence it introduces zero latency.
  • 10x OPEX savings : Order of magnitude reduction in configuration, and ease of deployment
  • Overall CAPEX savings : Wiring, Power, Rackspace and Cost savings
  • 70+ customers interested in deploying within 1 month of shipping.
  • 10x High availability : N + M redundancy, health-monitoring and automatic failure handling
  • $15 Billion install-base can be leveraged: The technology has humongous market capture potential. It works on existing hardware. $15 Billion install-base of Nexus switches is able to use this technology.
  • 30+ patentable ideas: ITD has unprecedented innovations.

Cisco ITD (Intelligent Traffic Director) is a hardware based multi-Tbps Layer 4 load balancing, traffic steering and clustering solution on Nexus 9K/7K/6K/5K series of switches. It supports IP-stickiness, resiliency, NAT, (EFT), VIP, health monitoring, sophisticated failure handling policies, N+M redundancy, IPv4, IPv6, VRF, weighted load-balancing, bi-directional flow-coherency, and IPSLA probes including DNS. There is no service module or external appliance needed.

BOI15_Finalist_stacked_728x90

ITD has a lot of different types of use-cases. Some of these are:

  1. Create a multi-Tbps Firewall
  2. Create a multi-Tbps Video-cache
  3. Firewall/IPS/IDS/WAF load-balancing.
  4. Web Server load-balancing
  5. Application server load-balancing
  6. Replace WCCP. Redirect and Load-balancing traffic to Web-cache, WAAS, WAE
  7. Traffic steering to VDS/video-cache/Professional Media Network devices
  8. Load-balance to Hadoop/Big-data cluster.
  9. load-balancing to mobile equipment
  10. Load-balancing to Layer 7 load-balancers
  11. Replace legacy features such as ECMP, port-channel, PBR, etc

Recording of the presentation

 

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