The future is not that far out. While it is tempting to say that we’re already connected and that there is not much left to connect, nothing could be further from the truth.
The Internet is increasingly everywhere. There are “only” two billion people in the world online…that leaves five billion and counting to go. Additionally, the number of things connected to the Internet will grow from 13 billion today to 50 billion by the end of the decade. And this means that the number of possible connections between people, things, employees, employers, doctors, patients, businesses, customer, etc., etc., etc., will continue to grow exponentially. We’ll be creating new connections that we can’t even imagine today, and at a rate we’ve never seen before.
Cisco’s first 30 years have been building the global infrastructure that enables people and companies to connect. Our customers, and our partners that serve them, are driving the innovation on top of our platforms to transform themselves, and their industries.
We know our brand is only as strong as the value we’re able to create with (and for) our customers and partners. And today, our brand has the privilege to be counted as one of the top 20 global brands in the world. We are both proud and humbled by this.
And we feel we are just getting started, as we see the amount of new value creation with our customers increasing every day. While we are proud of our global brand position, we have more work to do to help people understand the role that Cisco plays in bringing powerful connections to the world. To that end, today we are pleased to begin a new relationship with Goodby, Silverstein & Partners as our branding and advertising partner moving forward. We are excited to work with this dynamic and innovative team as we further articulate all that Cisco makes possible.
While many have contributed to the success of our brand to date, we’d like to thank Ogilvy and Mather for their partnership and the work they’ve created on our behalf over the last decade. They have been a strong and trusted partner and we wish them the very best.
Cisco played a major role in creating the Internet as we know it today, and we’re playing an equally large role in its future generations. As we connect the previously unconnected, I am certain the years ahead will be even more amazing as the network becomes the platform on which we work, live, play and learn.
Tags: advertising, brand, goodby, innovation, silverstein
Cisco’s long-standing belief has always been that companies need to evolve to drive forward and lead through market transitions. The same is true for our executive talent. Evolving our talent requires putting them in new roles, expanding their perspective and skill sets and bringing fresh ideas and energy to the business. This is what we’ve recently done with Edzard Overbeek’s new move from SVP of our Asia-Pacific-Japan region to head of our global Services business and Bruce Klein’s move from SVP of Public Sector Sales to the head of our Worldwide Partner Organization.
Over the past year, we have refocused our engineering organization for agility, better decision making, and a renewed focus on innovation. The market share numbers speak for themselves and our customer confidence has never been stronger. We have a strong leadership team and the business group leaders have demonstrated strong execution. Now the time is right for us to drive the next phase of our organizational evolution.
With that, we are pleased to announce Padmasree Warrior will expand her role to become Cisco’s Chief Technology and Strategy Officer where she will be responsible for identifying customer and industry transitions and determining Cisco’s strategy to address them. Padma will work closely with Cisco’s engineering, field, operations and services leadership, and will define strategy, investments, acquisitions and the evolution of Cisco’s technology partner ecosystem. Additionally, Padma will be responsible for thought leadership around Cisco’s products and architectures, technical talent development and recruiting, and she will increase her time with external stakeholders. The business group CTO’s will report dotted line to Padma to enable strong alignment between technology strategy, business strategy and M&A activity. Over the past four years, Padma has established a tremendous track record of results, such as building Cisco’s strategy and execution around architectures, cloud, overall technology strategy framework, and attracting and developing industry leading technical talent. We look forward to accelerating our market position under Padma’s strategic direction.
After 13 years of exceptional service to Cisco, Ned Hooper will be leaving the immediate Cisco family to form an independent investment partnership company and to pursue his goal to be a principal investor. Ned has been working on his plan with us over a number of months, and we look forward to partnering with him in his new endeavor. Ned has a unique passion and skill for investment and strategy, and will focus on this in the next phase of his career. Ned pioneered the model for large-scale M&A at Cisco and drove significant transactions for the company such as Tandberg, WebEx, Airespace, Starent and NDS. Additionally, he has managed our $2B investment portfolio with both strategic and financial returns to the company. Ned’s strategy and business development team will now report to Padma. We would like to thank Ned for his contributions, leadership, friendship and his continual drive to always do the right thing for Cisco.
Finally, Pankaj Patel will assume the leadership of Cisco’s engineering organization. Pankaj will drive
innovation, operational excellence and agile development across our products, solutions and architectures, and continue to increase our relevance with our expanding customer base. Pankaj’s deep customer relationships and extensive engineering expertise, combined with his ability to mentor and grow top engineering talent will serve Cisco well as we drive the next phase of engineering leadership for the company. While you may be familiar with Pankaj’s service provider experience, he previously spent 16 years in the enterprise space. Over the past 13 years, Pankaj developed and grew Cisco’s service provider business which today accounts for approximately 35% of Cisco’s direct product revenue. Pankaj’s leadership in key service provider areas such as core routing, edge routing, SP mobility and SP video has positioned Cisco extremely well for the future. Throughout his tenure Pankaj has delivered a significant number of products to the Cisco portfolio, addressing a wide range of customer needs. Over the past year as the co-leader of engineering, Pankaj has increased his involvement in Cisco’s enterprise business, as the intersection points between service provider and enterprise come closer together.
As we stay focused on being the best Cisco for our customers, partners, investors and employees today, we never lose track of where we want to go in the future. We are excited about this evolution in our organization. Please join us in congratulating Padma, Pankaj and Ned on the next phase of their respective journeys.
John Chambers and Gary Moore
Tags: innovation, leadership, Ned Hooper, padmasree warrior, Pankaj Patel
If you missed BIO 2012, you missed a lot. The public and private sector came together this week on Boston to examine innovation opportunities to promote economic growth through collaborative research and development projects. The event drew 16,505 industry leaders from 49 states and 65 countries. Boston was host to universities, researchers, state, local and federal government economic development representatives, clinicians and private industries. This was science at its best at a truly global event. Discussions around where the biotech industry is going and how pharma is changing took center stage most of the week.
A positive trend was noted in a special state of bioscience development report that analyzes state and national biotech employment patterns. Despite job losses in the U.S. private sector, it showed that US biotech industry actually added jobs between 2001 and 2010. Throughout the week multiple conversations and meetings took place discussing how the ability to collaborate was a key element to attracting biotech projects. Many countries visited the Cisco booth to discover what they needed to do to create an infrastructure to welcome biotech development. How can governments work together with biotech companies to produce and atmosphere that welcomes and fosters innovation?
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Tags: #economic growth, biotech, economic development, healthcare, innovation, private sector, public sector, research, university
On June 7, over 250 global local government leaders gathered at the Polytechnic Institute of NYU for the annual Intelligent Communities Forum, an event that recognizes the tremendous efforts of local government leaders. What is an intelligent community?
Glad you asked….
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Tags: citizen services, government, innovation, intelligent community
From the IT Executive Symposium at Cisco Live 2012
We all dream of inventing the next breakthrough product, or creating the next company that no one can live without. The truth, however, is that innovation rarely occurs that way. Innovation isn’t just about invention—it’s about creating value. And it isn’t just important—it’s critical to a company’s growth and success.
Every few decades, something truly innovative occurs—a transformative development with global impact. The human species has pulled away from the rest of the animal kingdom predominantly because of our ability to communicate and collaborate. Every time we make a major improvement in the communication/collaboration arena, innovation accelerates at an exponential rate, and humankind moves forward dramatically. The printing press moved us from spoken transmission taking months, to printed materials that could reach the masses in weeks. The telephone gave us instant communication over any distance. The Internet moved us from paper to electronic processes. And today, we are on the cusp of the next truly transformative innovation: the cloud. Read More »
Tags: Cisco, Cisco Cloud Connect, cisco live, cloud, collaboration, communication, Computing, IBSG, innovation, services, transformation