I can humbly say that I can now understand, embrace and apply the phrase that my grandfather often spoke, “Son, I’ve lived a little. Trust your eyes more than your ears. May the HOPE experienced by your ears be the reality of your eyes.”
I, one day HOPE that the reality of equality and opportunity for all people regardless of culture, socioeconomic status, gender or sexual orientation is achieved in my lifetime.
So, what does all this HOPE stuff have to do with IoT, STEM (Science, Technology, Engineering and Math), Manufacturing, Innovation and Women?
Well, let me explain……….
Here’s some metrics you may be familiar with:
IoT global value opportunity estimated to be over $8 Trillion
Over the next 10 years it is estimated there will be two million unfilled STEM related jobs globally
82 percent of American manufacturers surveyed reported a moderate or severe shortage of high-skilled workers
Of the 52% — of women who earn STEM degrees, 52% leave the field within 10 years.
2014 IoT World Forum
…. But HOPE descended upon the Windy City of Chicago last week in the form of The Internet of Things (IoT) World Forum sponsored by Cisco Systems and its partners, including Rockwell Automation and Panduit. The forum brought over 1700 thought leaders, executives, and creators representing companies and entities in the public, private, and education sectors
The event served as a platform and opportunity for participants to leverage the mindshare, perspectives and experiences from their peers. The objective of the event was to evolve the IoT conversations FROM determining the IoT value opportunity TO “how” value can/is being realized from the IoT paradigm. The HOPE is to leverage IoT to bring real and positive disruptive change to all sectors of society including education, finance, politics, environment, education, food, business and technology. This can only be achieved by soliciting, including and welcoming a diversity of perspectives obtained from both women and minorities.
The 52% Opportunity
The event agenda was well put together with a broad range of diverse and engaging IoT topics being presented and discussed. One of those agenda topics was entitled, “Women in IoT (STEM and the Lost 52%)”
In mid-June, we shared how video and live steaming perform on our Cisco.com homepage, particularly during Cisco Live. Well, since then we’ve continued to test and learn along the way on our Cisco homepage. It receives more than 2.5 million average monthly visitors and it’s truly a melting pot with 58% of visitor traffic coming from outside the US, so it’s a great place to innovate.
Here’s my latest top 5 insights about the Cisco.com homepage:
1. Big is not always better. We like to call our large banner ads on the homepage our “ hero” ads. They make a big bold statement and the hero ad in the number-one carousel spot receives the highest traffic on the page. That said, after analysis for several months, our smaller “feature” ads toward the bottom of the page actually receive more traffic and engagement overall per month. They seem to drive more value and are perceived as less marketing-oriented, at least that’s our theory for now. Read More »
This year we launched the first annual Research Symposium at the IoT World Forum in Chicago. This Symposium brought together scholars, industry leaders and visionaries from across the world to discuss how academia and industry can partner to address the challenges and the opportunities that IoT presents.
We were delighted to be joined by impressive speakers. CEO of Enduring Hydro and former Undersecretary of the U.S. Department of Energy Dr. Kristina Johnson, Stanford University Professor Balaji Prabakar, and World Bank Senior Transport Specialist Dr. Shomik Mehndiratta offered their perspectives on how IoT can improve our cities and societies by transforming how we approach everything from transportation to energy. Purdue University Professor Douglas Comer helped us understand what is required to make IoT interoperable. Read More »
In the same year Cisco was founded, Kate Bush recorded the hypnotic Cloudbusting,one of her most iconic songs and music videos. Conceived by Terry Gilliam and featuring Donald Sutherland, there is a strikingly poignant moment in the video where Bush’s character is ‘cloudbusting’ with her father and she first realizes that adults are fallible.
The Internet of Everything (IoE) is not only disrupting traditional business models, it is also disrupting innovation itself.
While the focus at this week’s 2nd annual Internet of Things World Forum (IOTWF) here in Chicago is on capturing the accelerated opportunity of connected things, we believe there is even greater opportunity with the Internet of Everything: the networked connection of people, processes, data AND things. IoE is already transforming business outcomes, but in order to capture the full potential of its $19 trillion economic opportunity we will need to cultivate new skill sets and ways of thinking by both established organizations and 21st century entrepreneurs.
This, in turn, requires new types of collaborations and investment mechanisms among industry, government and academia to incubate innovative ideas and turn them into commercial, scalable solutions for the betterment of society.