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Wi-Fi: From ‘Poor Cousin’ to Preferred Partner

For much of Wi-Fi’s history, technologists and mobile industry executives viewed it as the “poor cousin” to licensed mobile communications. Today, all that is changing with the explosive demand for mobile data, the proliferation of new and powerful devices, and shifts in customer behavior and usage.  Increasingly, Wi-Fi is seen by technologists and consumers alike as a partner to licensed mobile, enabling expanded wireless access.

Based on research and engagements with leading operators throughout the globe, the Cisco® Internet Business Solutions Group has identified six important trends that we believe are redefining this new world of Wi-Fi:

 1.     Predominance of Wi-Fi for Wireless Access Read More »

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Big Data in Retailing: Follow the Money!

March 4, 2013 at 9:18 am PST

Retailers looking at the Big Data opportunity may well find themselves with an array of choices: the opportunities seem so vast, where does one begin?

Well, a pragmatic way forward is to focus on some pragmatic possibilities and then “follow the money”!

In examining the Big Data opportunity for retailers, Cisco IBSG has identified three key areas where we believe value can be generated through Big Data analytics – and we have put together a framework for assessing and comparing the financial impact of options within these areas.

As outlined in our previous report, “Surfing the Data Deluge: How Retailers Can Turn Big Data into Big Profits,” three areas – video, social and mobile data –promise unprecedented insights into what consumers want or need, at the earliest stages of interest, and will drive the Big Data thrust in retail over the next few years. These three essentials not only represent a major stream of incoming data, but also provide an outbound mechanism to communicate with customers on a more personalized basis. In other words, they are both a source of Big Data analytics and a way of implementing Big Data insights!
Read More »

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Reclaiming Mobile Cloud Services from OTTs: Seven Actions Service Providers Can Take to Capture a $60 Billion Opportunity

hagusleoBy Henky Agusleo, Vertical Manager, and Neeraj Arora, Director, IBSG Service Provider – neerarorSingapore

A rapidly expanding, tech-savvy middle class is driving an explosion of connected mobile devices, with close to a billion smartphones and tablets in the world today. These users are looking for new cloud-based “Connected Life” experiences from their mobile devices, creating tremendous opportunities for service providers (SPs). The key is in mobile cloud. The Cisco® Internet Business Solutions Group (IBSG) projects a direct worldwide mobile-cloud service opportunity of more than $60 billion by 2016, with an additional cloud pull-through market of $335 billion.

But so far, service providers have not taken the lead in offering cloud-based Connected Life services. That claim belongs to over-the-top (OTT) application developers, content providers, and device manufacturers, such as Google and Apple, who have moved quickly to take the high ground in this market.

OTTs Have First-Mover Advantage

This first-mover advantage has Read More »

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Ushering in the New Era of Healthcare

I’m not a doctor…but I am a patient.

I’m also a keen observer of the world around me—especially when it involves my health.

For many healthcare professionals, I believe the recent challenges surrounding the industry have taken some of the enjoyment out of their work. Issues such as new and changing regulations, increased lawsuits, escalating costs, and barely manageable patient loads, among others, have all taken their toll on the doctors, nurses, and administrators who, I believe, entered the healthcare field to have a fulfilling, lifelong career serving people and helping them live better lives.

This situation presents a real issue for literally everyone fortunate enough to have access to modern healthcare. Population growth and aging populations in many countries around the world mean we need more healthcare professionals, not fewer. Happier, more productive doctors and nurses mean better care for their patients. And, people who dedicate years of their lives to practice medicine should have a satisfying work experience.

In the United States, demand for physicians will outpace supply by 130,000 by 2025 (Source: AAMC Center for Workforce Studies, 2011)

In the United States, demand for physicians will outpace supply by 130,000 by 2025 (Source: AAMC Center for Workforce Studies, 2011)

For healthcare professionals (and the rest of us), I have great news—we are at the cusp of a renaissance in healthcare. Technology—including the Internet of Everything (IoE), robotics, 3-D printing, wearable technology, cloud, mobility, and many others—promises to usher in this new era in healthcare. In short, the best is yet to come.

HIMMScomp4[1]

To make my point, here are a couple of examples that I believe will transform healthcare over the next 10 years. (For those of you attending the HIMSS13 conference March 3-7, I will be presenting several more examples in my keynote speech.) Read More »

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For Mobile Carriers, Five Key Trends Promise Pain and Prospects

Mobile carriers face no shortage of pain points as new data streams create unprecedented and staggering amounts of information. But it is important to remember that pain points often arrive in tandem with new opportunities.

From my perspective, observing the driving forces shaping the mobile industry, five key trends stand out. All are laced with challenges and opportunities. And each represents a core element in an interconnected system that is pushing the entire marketplace forward, while demanding innovative breakthroughs in monetizing and optimizing data.

On February 25-28, I will be attending Mobile World Congress 2013 in Barcelona. This year’s event is expected to be the largest ever, with 1,500 exhibitors. I expect these five trends will be major sources of discussion:

  1. Video. We are already seeing the true inflection point in video where it becomes mainstream on multiple devices. The mobile and nomadic consumption of video—whether served by mobile carriers or localized Wi-Fi—is popular, commonplace, and growing rapidly. But video will completely reshape the demand side of the industry, creating enormous amounts of data. It threatens to load and clog networks, and it will demand new models for monetization.
  2. Accelerating connections. As the Read More »

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