Success in retail hinges on a deep understanding of consumers. Anticipating their wants and needs — then offering the right product, in the right place, at the right time, and for the right price — has always been paramount.
To truly understand today’s consumer, however, retailers need to address a new dimension that is challenging retailers in unprecedented ways: data. Not just traditional data – Big Data.
It is with great pleasure that I introduce another key member of IBSG’s Manufacturing Practice, Diana Huang. As a key Industry Thought Leader, Diana has had a distinguished career at Cisco to date and is currently leading the Greater China team in helping Fortune 500 CEOs address their most strategic issues—from growth strategy, global expansion, operational efficiency, and leadership development, to innovation, technology in management, corporate culture, and employee training.
Huang is an active member of the Cisco Greater China leadership team, focusing on go-to-market strategies with transformational efforts, and is also executive sponsor of the Cisco Greater China Smart Grid Virtual Team. In addition, she is a member of the Board of Trustees for the International School of Beijing, where she co-chairs the resources committee.
Huang has 19 years of management consulting and industry experience in the United States and China. Prior to joining Cisco, she was a vice president and partner at A.T. Kearney. As a strategic adviser to senior leadership, Huang led teams that assisted both Chinese and multinational companies with strategic direction, organizational transformation, and operational efficiency improvements.
Prior to consulting, Huang was a research chemist. She has written a number of papers, including “Decoding the Cisco DNA,” “Eco-City: Will China Lead the World?”, and “China’s Response to Global Meltdown.”
For NRF 2013 and we conducted surveys in multiple countries for our next release of consumer research.
Jon Stine, director of Cisco IBSG and Lisa Fretwell, senior director of Cisco IBSG will be presenting the results at NRF Big Idea session on Monday, January 14, 2013 at 9:15 – 10:00 a.m at Room 3D04, EXPO Hall, Level 3
When the history of the Internet of Everything (IoE) is written, its success or failure will be determined by answering one question. How did IoE benefit humanity? In the end, nothing else matters.
With this in mind, let’s look at two examples of how IoE will benefit people, both today and tomorrow.
Today—Transforming the World’s Cities
To revitalize the world’s largest cities, City24/7 — a company committed to making public communications more accessible to everyone, everywhere — in collaboration with Cisco IBSG and the City of New York has launched an interactive platform that integrates information from open government programs, local businesses, and citizens to provide meaningful and powerful knowledge anytime, anywhere, on any device. In short, City24/7 delivers the information people need to know, where and when it helps them most.
Located at bus stops, train stations, major entryways, shopping malls, and sports facilities, City24/7 Smart Screens incorporate touch, voice, and audio technology to deliver a wide array of hyper-local (about two square city blocks) information, services, and offerings in real time. The Smart Screens can also be accessed via Wi-Fi on nearby smartphones, tablets, and laptop computers.
The overarching goals of the City24/7 Smart Screens are to: Read More »
Once the exclusive domain of senior executives, mobile devices are now indispensable to most employees for conducting both their business and personal lives. The insatiable demand for smartphones, tablets, and other connected devices is generating staggering amounts of mobile data. In parallel, the use of Wi-Fi for Internet access is exploding as more mobile devices are Wi-Fi enabled, the number of public hotspots expands, and user acceptance grows. Once shunned by corporate IT departments, Wi-Fi increasingly has made its way into most businesses.
Business users are the most valuable customer segment for mobile operators. Changes in mobile behavior and usage, particularly with regard to Wi-Fi, could have a significant impact on service providers’ (SPs) bottom line. However, there is little research on how mobile business users are actually using Wi-Fi, how they want to employ it in the future, and, more specifically, what is driving them to connect their devices to the Internet using Wi-Fi.