This post is from guest blogger Emily Kraft, Food & Nutrition Services Outreach Coordinator for the Food Bank of Central & Eastern North Carolina, one of the hunger relief organizations Cisco employees support through the annual Global Hunger Relief Campaign.
I’m at the library on my lunch break, searching for a good book to read in my downtime. My concentration is broken when I hear whispers coming from a nearby table. “Is that the Food Stamp Lady? I think it is. She’s great – helped me out a lot. You should talk with her.”
Many local shelter residents congregate at the library during the daytime, and it is here among them that I have achieved pseudo celebrity status. The beloved moniker of “Food Stamp Lady” has been bestowed upon me during the past two years after I became a Food & Nutrition Services (FNS) Outreach Coordinator for the Food Bank of Central & Eastern North Carolina in November 2011.
Cisco is proud to be a partner in Giving Tuesday, a campaign to create a national day of giving at the start of the annual holiday season.
We are celebrating Giving Tuesday by:
1. Promoting Cisco’s signature employee giving initiative, the Global Hunger Relief Campaign. Our goal: contribute $1.25 million in employee donations to hunger relief agencies globally and 12,500 volunteer hours by December 31, 2012. Cisco employee donations to the Campaign are matched twice – once by the Cisco Foundation and once by Cisco Chairman Emeritus John Morgridge – multiplying their impact.
2. Volunteering at several Cisco locations. In Lawrenceville, Georgia, Cisco employees will pack meal boxes for the underserved in Gwinnett County in partnership with Gwinnett Technical College. In Research Triangle Park, North Carolina, Cisco employees will sort food at the Food Bank of Central and Eastern North Carolina. In Richardson, Texas, Cisco employees will volunteer in the food pantry at The Network, providing much-needed groceries for the nonprofit organization’s clients. And, Cisco headquarters in San Jose, California will partner with Stop Hunger Now to pack meals for distribution to hungry children around the world.
Employees from Cisco’s Research Triangle Park office volunteer at a Food Bank of Central and Eastern North Carolina on Giving Tuesday 2012.
3. Donating meals to the World Food Programme (WFP) through its How Do You Give Facebook campaign. For every comment someone makes on Facebook, Cisco will contribute $1 – enough for WFP to provide 4 meals to people facing hunger.
Black Friday. This shopping day has become as synonymous with Thanksgiving as turkey, pumpkin pie, and football. In 2011, U.S. consumers spent $52 billion while shopping during Thanksgiving weekend.
But not everyone in the United States can enjoy the trappings of Thanksgiving, much less Black Friday.
According to the U.S. Census Bureau, in 2011 48.5 million Americans were living below the poverty level — about 16 percent of the population. Many of these people rely on charitable organizations to feed their families — not just at Thanksgiving, but year-round.
UPDATE: Molly’s story was on CNN today (3/8/12). Take a look!
Today Cisco’s Corporate Social Responsibility (CSR) team had the unique privilege of bringing together two seemingly different groups of people: children who live in a slum in Nairobi, Kenya and their “video pen pals” in Rome. Cisco hosted the event using its TelePresence technology to support the World Food Programme’s video series “Molly’s World: A Girl Films Her Life in a Nairobi Slum.” (Learn more about the Molly’s World video series in my previous blog post.)
We multiplied the impact of this event by broadcasting it live to a worldwide audience via CiscoTV’s Ustream channel on the World Food Programme’s Facebook page. Children in classrooms from London to Brazil to Australia submitted questions through Facebook and Twitter, and Molly and her friends answered them live via Ustream. Read More »