Deloitte’s 2013 Annual Holiday survey came out with some staggering statistics:
- Nearly 7 in 10 shoppers will use their smartphones and tablets to shop this holiday season.
- Nearly half of all shoppers will use social media to assist in shopping.
- 73% of shoppers will be influenced by coupons and promotional offers.
Retailers both online and in-store can no longer ignore the power of mobile technology and social media influence with shoppers. Shoppers using mobile devices inside stores are actually more likely to make a purchase when being presented with the right information. In fact, this isn’t only true for retailers, but across all industries. Whether it’s guests, visitors, patients or passengers, there’s a real opportunity for businesses to make an impression via the mobile device.
Today I am happy to announce our latest Cisco Wireless Software Release 7.6. As you may recall from Sujai Hajela’s State of Cisco WLAN blog earlier this week, Cisco’s Wireless group has been ahead of the competition with our dedication to delivering cutting edge, high performing technology to our customers.
Many features in Release 7.6 were designed specifically to enable our customers to take advantage of the latest mobile trends. Here are some of the highlights:
Connected Mobile Experiences (CMX)
CMX for Facebook Wi-Fi is a joint Cisco — Facebook solution for guest Wi-Fi. Read More »
Tags: access point, airport, christmas, Cisco, high density, holiday, hospitality, hotel, mobile, mobility, passenger, retail, school, shop, shopper, shopping, software release, student, technology, travel, university, wi-fi, wifi, wireless, WLC
In my recent post, “The Internet of Everything’s Impact on Hospitality”, I discussed how the Internet of Everything (IoE) is currently transforming the hospitality industry to more effectively enhance the guest experience while ensuring operational efficiencies and sustainability for hoteliers.
As we continue to move into a new age of mobile and connected things, IoE presents a number of advantages for hoteliers, increasing business value as well as securing customer loyalty through enhanced guest experiences. Hotels that leverage IoE capabilities are made possible through technologies such as Wi-Fi-enabled RFID sensors and Bluetooth LE.
Read More »
Tags: Antonio Dimilia, Cisco, Connected, data, hospitality, hotel, hotelier, Internet of Everything, IoE, location, location-based, mobile, mobile device, wi-fi, wifi, wireless
When a person is considered tech-savvy and “always-connected” in their day-to-day life, these expectations don’t change when they stay in a hotel. In fact, this new “connected hotel guest” actually expects the same mobile experience at hotels that they receive at home or work. Hoteliers across the world are constantly trying to find ways to meet the increasing needs of the mobile-connected guest. Previously, hotel Wi-Fi was used primarily for guests and staff connectivity, but now, it’s becoming much more than that because of these guests’ needs. Read More »
Tags: Cisco, Connected, data, hospitality, hotel, hotelier, Internet of Everything, IoE, location, location-based, mobile, mobile device, wi-fi, wifi, wireless
The hotel industry has traditionally managed IT applications and network infrastructure locally on property, which led to higher costs associated with having local resources on premises. But now, many hotels have realized a need for greater operational efficiency and an ability to meet guests’ Wi-Fi needs. A virtual server seems to be the solution.
According to Gartner Inc., approximately 60 percent of servers will be virtualized by 2014, up from 12 percent in 2008. Clearly, we are starting to see large businesses across multiple industries realize the benefits of virtualizing their server workload. For example, one benefit is that IT executives are able to cut down the costs of storing data through physical hardware, which is both a costly and inefficient method. Without physical hardware, an on-site IT staff is no longer necessary which also reduces operational costs. Additionally, offloading information to the cloud helps free up bandwidth for guests and customers alike to utilize – a benefit very helpful to hoteliers that put the guest experience first. Read More »
Tags: cloud, Connected Mobility Experiences, hospitality, wifi, Wifi for Hotels
Remember the time when we were trying to figure out exactly what the Internet was? Web pages and dot coms didn’t make complete sense. Wow, how times have changed. Today, our world revolves around the Internet. Most of us connect every day. And now, we are doing more than just connecting.
Our team recently joined other industry experts at HITEC 2013, the world’s largest hospitality technology show. Hot topics discussed at the show included the next generation guest, including BYOC (bring your own content), social media, Wi-Fi services, data security, mobility and more. But one topic stood out among the others – the next big innovation cycle for hoteliers.
So what is the next big innovation cycle for hoteliers?
The one thing about innovation in hotels that stands out to me right now is that it’s almost a constant two-way dialogue between the hotel and guest. When we leverage the network beyond just connecting to the Internet, the possibilities are nearly endless. This two-way dialogue creates an opportunity to better serve customer needs. And if we pay attention to guests’ dialogue and understand their daily physical and digital habits and desires, there is no more assuming what those needs are. By constantly gathering data to determine future needs, we can create a system that not only is a solution, but can help determine solutions for the future. Read More »
Tags: App, byoc, Cisco, Connected, hitec, hospitality, hotel, hotelier, location, location-based, mobile, mobile device, wi-fi, wifi, wireless