Guy Denis, Business Development Manager for Industrial Automation at Cisco Systems, explains the booth at Hannover Messe 2013 and how it relates to the theme of integrated solutions by connecting the IT environment with manufacturing industry Operational Technologies(OT).
Guy talks about Cisco’s presence at the show and talks about some elements of the booth and the solutions Cisco showed. Many of the Cisco Connected Industries and products were on display, including the Industrial switching products like the new IE2000 which now has Power over Ethernet (PoE) capabilities.
Guy shows the other Machine-to-machine (M2M) products such as the IE3000, and some of the newer modules such as for PoE and fiber, very applicable for machine manufacturers and in the automotive as well as the Food and Beverage industries.
Guy then goes on to talk about the architectural approach that Cisco has developed and the partnership with Rockwell Automation, a relationship that enables joint development. So Cisco is extremely relevant on the plant floor, especially in a Rockwell environment with the jointly developed Converged Plant-wide Ethernet architecture.
Walking around the 2013 Hannover Messe Faire can be a daunting task whether its navigating through the Hannover campus and its’ 13 co-located tradeshows or figuring out which one of the broad range of special events, forums and key note speaking engagements to attend. One thing is for certain. The “Internet of Things”, “The Integrated Industry” and “The Industrial Revolution 4.0″ themes all describe the evolution of connecting, embedding and extracting intelligence from previously unconnected devices. Although the industries can not come to a consensus on what to call this paradigm shift, one thing is for certain….The chosen protocol that’s empowering this evolution is ETHERNET.
The challenge lies in integrating Ethernet functionality into devices, machines or automation equipment that doesn’t always conveniently fit into a 1u, 2u, 3u, 4u… or DIN rail mounted enclosures. Designers, integrators and machine builders need a flexible alternative to address the diverse applications, size and environmental considerations required to truly take advantage of deployinganytime, anywhere, any device connectivity to industrial automation applications.
Cisco is a pioneer in providing robust, and scalable embedded technology solutions. Kevin Holcolmb, Cisco Technical Marketing Engineer, discusses our new ESS 2020 Embedded Switch. Read More »
The buzz this year at Hannover Messe Fair is around “The Integrated Industry”. One of the key technologies that’s enabling this convergence is unmodified Ethernet being deployed to the factory and plant floor. Cisco’s core strategy for the industrial market is to accelerate the adoption of open standards by partnering with organizations like ODVA. Cisco is a founding member of the ODVA and has enjoyed a mutually beneficial relationship for close to 10 years.
Adrienne Meyer, Manager of Member Services at ODVA and Guy Denis, Cisco Business Development Manager -- Connected Industries Group reminisceabout the history of the relationship and speak about the importance of evolving and developing open network standards and interoperability for the converged manufacturing IT and plant networks, including security, wireless, IP telephony,power over Ethernet and real-time Ethernet/IP.
This Monday is the beginning of Hannover Messe Faire noted by companies and organizations as the world’s premier industrial technology showcase. This years Faire has a clear focus on core technologies and services that enable industrial production, innovation and efficiency.
As I mentioned in my previous blog, Cisco will feature our industry leading technology and product solutions that empower “TheIntegrated Industry”in Hall 8, Stand D14. In addition, there will be many Cisco Subject Matter Experts in attendance to discuss topics that are specific to your business and technology imperatives.
Integration and convergence is the core value proposition that Cisco brings to the market. The theme of our booth is “Cisco Is Making the ‘Integrated Industry’ Real Today.” We will showcase how our customers are deploying:
Integrated industrial networks and information technology networks (OT/IT)
Integrating machines on the factory floor, datacenters in the core, and applications in the cloud
Integrating the entire manufacturing value chain from R&D, to supply chain, to operations and logistics
If you aren’t one of the 250,000+ attending Hannover Messe Faire from April 8th -- 12th….. not to worry. We will be providing live updates from the show floor. Be sure to follow us on Twitter, “Like” us on Facebook, check out our videos on YouTube and join our LinkedIn group
Cisco is uniquely positioned to help customers develop a robust, resilient, secure, future-ready and cost effective converged network infrastructure for their factory and business applications. Our displays will demonstrate our differentiation, and Cisco’s ability to integrate the functions and applications throughout the entire manufacturing value chain.
Internet of Things is a hot topic this year, and the HANNOVER MESSE 2013 show is no exception. This year’s theme, “Integrated Industry” focuses on the growing integration of all areas of industry: “Machines, industrial equipment, work pieces and system components will soon be capable of exchanging data in real-time.”
Join Cisco at Hannover Messe 2013 !! Our booth is located in Hall 8, Stand D14. At last year’s Hannover Show Cisco launched The Connected Industry Group (CIG) and this year we will showcase how our Cisco Industrial Smart Solution’send-to end architecture, and ruggedized product portfolio enables the “Integrated Industry” by delivering value throughout the entire manufacturing value chain.
Our industrial hardware will be on static display allowing customers to “touch and feel” all models of the Industrial Ethernet portfolio: IE3000, IE2000, IE3010, C819, AIR1552, ESR5915, ESR5940, 819 M2M router. We will showcase how Power over Ethernet (PoE) for our IE 2k/3k switches and Network Address Translation for our IE2K switch will help drive the Internet of Things (IoT) in industrial applications.