It’s no secret that Cisco has been on a journey to simplify and make it easier to work with us.
In May, we took a leap forward in this process and announced a series of changes across our global engineering, sales, and services teams to streamline our organizational structure and speed decision making.
Today I’d like to outline the next step in this process and how it affects partners. I also want you to know that many of the changes you’re seeing at Cisco are a result of what we’ve heard from you, so I encourage you to keep the feedback coming (via Twitter, by talking to your account manager, or by leaving a comment here on this blog).
Let’s take a closer look at the changes to the Worldwide Partner Organization, which fall into three main areas: Partner Led, Partner Marketing, and geographic alignment.
1) Partner Led
Our Partner organization will assume responsibility for building the global capabilities to support Partner-Led – one of two global go-to-market selling models. The Partner Led global sales model will increase Cisco’s reliance on partners to address the needs of customers across all market segments where Cisco will not have a high-touch sales presence.
Andrew Sage will take on the role of Vice President, Partner Led. A 12-year Cisco veteran, Andrew most recently spear-headed our Small Business Sales efforts and was instrumental in shaping our key strategies for the Partner-Led model.