Cisco Live Milan 2014 kicked off this morning with an opening keynote by Rob Lloyd. During the session Rob shared Cisco’s vision of the Internet of Everything, and explored the industry trends and technologies that are making that vision a reality. One of these areas is enabled by Cisco’s CMX solutions and our growing ecosystem of partners.
To illustrate how this vision is becoming a reality, a CMX demo was shown on stage. The demo related to a wine producer ( we are in Italy by the way..) who was able to engage with their customers via their mobile app. Enabling the customer find the particular wines they are interested in, interact with the wine maker, get location specific promotions and really deliver a highly personalized and location specific service.
CMX at Cisco Live Day 1:
The whole venue has been designed and setup for WiFi location based services and CMX is running across the complete conference. Read More »
Tags: analytics, App, application, Cisco, cisco live, cmx, Conference, customer, customized, device, Enterprise, experience, heat map, innovation, innovative, interaction, internet, Internet of Everything, keynote, lbs, location, location based services, location specific, location-based, map, mobile, mobility, network, personalized, promotion, rob lloyd, service, technology, venue, wi-fi, wifi, wireless, wlan, world of solutions, wos
Editor’s Note: This is the last of a four-part deep dive series into High Density Experience (HDX), Cisco’s latest solution suite designed for high density environments and next-generation wireless technologies. For more on Cisco HDX, visit www.cisco.com/go/80211ac. Read part 1 here. Read part 2 here. Read part 3 here.
If you’ve been a long time user of Wi-Fi, at some point you have either observed someone encounter (or have personally suffered from) so called “sticky client syndrome”. In this circumstance, a client device tenaciously, doggedly, persistently, and stubbornly stays connected to an AP that it connected to earlier even though the client has physically moved closer to another AP.
Surprisingly, the reason for this is not entirely…errr…ummm…unreasonable. After all, if you are at home, you don’t want to be accidentally connecting to your neighbor’s AP just because the Wi-Fi device you’re using happens to be closer to your neighbor’s AP than to your own.
However, this behavior is completely unacceptable in an enterprise or public Wi-Fi environment where multiple APs are used in support of a wireless LAN and where portability, nomadicity, or mobility is the norm. In this case, the client should typically be regularly attempting to seek the best possible Wi-Fi connection.
Some may argue that regularly scanning for a better Wi-Fi connection unnecessarily consumes battery life for the client device and will interrupt ongoing connectivity. Therefore the “cure is worse than the disease”. But this is true only if the client is very aggressively scanning and actually creates the complete opposite of being “sticky”.
The fundamental issue with “stickiness” is that many client devices simply wait too long to initiate scanning and therefore seeking a better connection. These devices simply insist on maintaining an existing Wi-Fi connection even though that connection may be virtually unusable for anything but the most basic functionality. Read More »
Tags: 3G, 4G, access point, AP, beacon, cellular, client, connection quality, device, environment, experience, feature, HD, HDX, high density, IT, LAN, mobile, mobility, monitor, network, performance, retransmission, roaming, solution, sticky client, sticky client syndrome, usability, user, wi-fi, wifi, wireless, wlan
NRF 2014 was held last week at the Javits Centre in New York City. It’s the biggest retail event of the year where vendors show off the future of the industry to all the delegates both using inspiring key notes and exciting demos on the Expo floors.
2014 and beyond:
It wasn’t too hard to identify that there were some common themes. On Tuesday afternoon I stood on the main Expo floor and just looking around I could quickly see the industry’s top of mind phrases and buzz words popping out:
“Omni channel”,”Onmianalytics”, “Predictive”, “Insights”, “Customer science and Analytics”, “Precise Location Matters”, “Analyze Decide”, “Mobilize”, “Mobility solutions”, “Big data”, “Customer engagement”, “Adaptive offers”, “Personalized customer experience”, “Customer Experience Analytics”
We certainly are entering the era where using data, analytics and personalization is no longer just an interesting notion or “nice to have” for retail -- it is now the KEY thing companies MUST do.
And a big common theme is that mobile is exploding and changing things rapidly, so retailers either need to keep up or inevitably fall behind their competitors. Read More »
Tags: adaptive offer, analytics, Big Data, Cisco, content, context, customer, customer science, data, engage, engagement, experience, Industry, innovation, Insights, location, mobile, mobility, mobilize, NRF, nrf14, omni-channel, omnianalytics, personalize, precise location, predictive, retail, revenue
Hotels and guests have had a love-hate relationship with Wi-Fi. Wi-Fi has become an expected service, not just a luxury, leaving hotels struggling to find the right setup that is both cost-effective and meets visitor needs. In the last few years, there has been an explosion of mobile devices being used in the market, resulting in guests arriving with laptops, tablets and smartphones all ready to connect to speedy and reliable Wi-Fi. And when Wi-Fi isn’t operating smoothly, the complaints come through loud and clear.
In this constantly connected world, how can hotels provide the service and reliability that their guests are depending on, while keeping costs down?
Cisco Wall Access Point (AP) – Better Service and Cost Savings
Cisco’s new Aironet 702W Series Access Point is a wall AP, which solves several problems at once. In the past, bulky hardware switches and access points have been installed in the hallways, which isn’t ideal for in-room Wi-Fi access, nor is it visually appealing. The Wall AP combines hardware switches and access points into a single unit, about the size of a dollar bill, making it much more aesthetically pleasing and less obvious to guests. Cisco Aironet 702W Series is a compact access point, designed for ease of mounting to numerous global wall-box standards. In addition, the Wall AP features a dual radio, running two frequencies at once and allowing for both older and newer devices to connect easily and with less interference. Read More »
Tags: access, access point, Cisco, experience, hospitality, hotel, hotelier, in-room, network, wi-fi, wifi, wireless
You saw the double-announcement Thursday--Not only is MGM betting big on Cisco to transform the guest experience, but we at Cisco are taking the missive of helping our customers create connected mobile experiences to the next level with Web engagement.
At this point you’re probably thinking: How exactly does this apply to me?
Good thing we have three industry-specific webinars for your convenience.
Choose the industry that applies to you and take 30 minutes to see how Cisco Connected Mobile Experiences can help YOU engage your passengers, customers, guests, and more to boost revenue and build loyalties like never before.
Intrigued? Check us out at http://www.cisco.com/go/cmx or visit the announcement of the new web engagement platform to see how we can help you transform your business engagement model.
Tags: airport, Cisco, Conference, Connected, connectivity, experience, Guest, hospitality, International, las vegas, location, location analytics, maps, MGM, mobile, mobility, mse, network, networking, operation, optimize, resorts, retail, revenue, service, services, technology, Transportation, upgrade, wi-fi, wifi, wireless