#eventprofs

July 31, 2013

DIGITAL AND SOCIAL

Creating Meaningful Events with Social Media

1 min read

The ins and outs of how to use social media effectively for on- and offline events can be overwhelming. What technologies do we use…how do we integrate social media, mobile, physical and virtual environments…and how do we make it a meaningful experience for participants? It’s a lot to think about before moving forward. The good news […]

July 29, 2013

DIGITAL AND SOCIAL

Using Social Media to Create ‘The Event’

3 min read

As final preparations are underway for the July 31st (9am PT) Let’s Chat! #Ciscosmt Training Series USTREAM broadcast, let’s get the conversation going early! Are there certain social media examples used for on- and offline events that stick out in your mind? What made them great or perhaps ideas to avoid? And what was used […]

July 10, 2013

DIGITAL AND SOCIAL

Social Media’s Impact on On- and Offline Events

2 min read

How do you turn social media on its head and make it unique for your initiatives? I’m always fascinated to see new approaches to using social media and get inspired by different organizations’ creativity. From specific initiatives to drive more traffic and awareness (like American Express’ Passion Project) to getting executives involved (like HubSpot’s CEO Manager […]