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The Power of Fresh Thinking about Video…

Every year, my emerging technologies marketing team works with a variety of undergrad and graduate MBA programs around the world on projects related to enterprise video.

This fall, we embarked on a project with the San Jose State Gary J Sbona Honors program to take a look at the emerging enterprise video content category. Last week, the team gave us their readout.

Four students came to present: Hillary Anderson, Tamara Gardner, Sandra Kaminski and My Phung.

We asked them to think about how organizations can use video internally and externally. Their conclusions were profound and represent a unique perspective from a group that has grown up with digital video and mobile technologies.

All four recognized the newness of enterprise video for communications, collaboration and content. They astutely observed that while the benefits of video content at work—for organizational communications, meetings, training, safety, or events—is well understood, the main obstacle is changing behavior.

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Enterprise Video Hits Barcelona!

Video is taking center stage this week at Cisco’s Collaboration Summit in Barcelona, Spain.

Analysts, Consultants and Cisco’s partner community are learning about how Enterprise Video is gaining a broader footprint, expanding from Video Communications, to also Video Content, and the ability to capture, transform and share video to anyone, anywhere.

Attendees can see Enterprise Video in-person on the show floor through a variety of demos that showcase any-to-any video and how it is truly changing the Enterprise landscape as we know it today.

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Enterprise Video and the Cloud – Are they a good match?

We’ve all heard the buzz about cloud, in fact Gina Clark just explored this topic as it relates to TelePresence last Friday.

But when does a cloud-based solution make sense for other video applications in the enterprise?

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Cisco Enterprise Video Takes Center Stage at Cisco Collaboration Summit 2011

Video is making a huge splash this week at Cisco’s Collaboration Summit in Miami, Florida.

Analysts, Consultants and Cisco’s partner community are learning about how Enterprise Video is gaining a broader footprint, expanding from Video Communications, to also Video Content, the ability to capture, transform and share video to anyone, anywhere.

Attendees can see Enterprise Video in-person on the show floor through a variety of demos that showcase any-to-any video and how it is truly changing the Enterprise landscape as we know it today.

In addition to demos, attendees are experiencing firsthand how video can revolutionize a business through a technology tour of the JW Marriott Marquis.  The hotel has a host of Cisco Collaboration and Video solutions including Cisco Digital Signs and Cisco Physical Security.

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Video Analytics: The key to unlocking the value of video

Video is a big part of our daily lives, and it is fast emerging as a significant presence in the workplace as well. A recent study by Cisco’s IBSG team shows that two out of three business executives already watch employee-created videos at least once a week. They comment on the video, recommend it or forward it on to other colleagues. But even as video makes it easier to do business, it generates more information for us to process and sort.  How can we make it simpler for people to hone in on the information within videos that they need?

Video Analytics is the answer. Watch the video below to find out why.

httpv://www.youtube.com/watch?v=Ve67ezli_zA

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