Elvis may have left the building, but Cisco is just arriving to Booth 402 at EMC World. There’s a lot to learn and see, here are some highlights from the Unified Data Center point of view.
Session Title: Transforming Data Center Storage Networks to the Cloud Speaker: Dr. J Michel Metz, Product Manager, Cisco and Josh Mello, Solutions Technical Marketing, EMC Date/Time: Monday, May 21, 2012, 4:00p.m. – 5:00p.m.
The second day at SAPPHIRE 2012 has been as intense as the first day -- After interviewing one of the first UCS customer (Monsanto) about the deployment of SAP applications , I did a round of videos with EMC, NetApp and Cisco executives to measure our presence in this market and our collaboration with key players. Stay tuned for the videos on integrated stacks (Vblock with EMC, Flexpod with NetApp) .
I met Cisco VP Marketing, Data Center and Cloud , Giuliano Di Vitantonio, who shared why Cisco is at Sapphire 2012 , and what specifically Cisco and SAP are working on together -- Legitimate questions from some of our visitors, as Cisco has a great image as a network provider, but is still building the recognition as a server and software powerhouse. Take the time to watch this short video to appreciate the breadth of the collaboration and understand why SAP is so interested in deepening this partnership.
Talking about experts . If you are in Orlando today don’t forget
-To attend at 12:00 pm the speaking session from Michael Missbach , our head of the SAP Competence Center
SAP HANA Appliance Software and High Availability: That Is the Question
Time: 12:00 p.m. – 1:00 p.m. Location: Analytics
Abstract: This session offers real world experiences with HANA implementation and first hand results for HANA scale-out solutions on the Cisco Unified Computing System with Intelligent Intel® Xeon® Processors server platform and why this solution offers a competitive advantage to your business. Learn what customers are really asking for in regard to HANA and why it is important to provide the right solution to lower TCO.
A quick snapshot of @ciscodc at Sapphire -- As expected a lot of activities for this first day in Orlando.
On the front of the booth, we got a great audience as our speakers (see list of theater presentations) were covering numerous new capabilities developed by SAP and Cisco around intelligent automation, UCS , Flexpod or Vblock -- Well to be perfectly honest the Mini Cooper games were certainly very attractive as well -- Remember that you can participate to the contest through Twitter, even if you are not here in Orlando (see details here).
I spent part of my day videotaping partners and customers -- Great stories from SAP, Cisco and EMC customers such as Edison Mission Group, or from SAP, Cisco and NetApp (Flexpod) customers such as Chico State University -- “We reduce our footprint by 90% and have been able to move to a much better co-location facilities” ” Within 2 weeks, we were already up and running ” Expect to hear more from them in the following weeks as we will post these videos.
Today I want to highlight the presentation that Cisco Eric Robertson , will deliver at 12:00 pm [ Run Better 2 location] about Migration Path for Your Data Warehouse (see abstract) Eric spent a couple of minutes with me to reinforce in front of the camera the importance of this session, for SAP customers who are not on SAP BW7.3 , but want to take advantage right now of the SAP HANA environment . The Cisco solution is called Bridge Appliance and offers great potential -- Here is a 2mn summary from Eric
Going to Orlando and win a car! Sounds like going to Las Vegas!
IPad , Flip Videos and other little gadgets are cute, but this year Cisco, EMC and VCE are creating a buzz at SAPPHIRE 2012, with the opportunity to win a Mini Cooper (grand prize) or the value of a 1 day free rental of a Mini Cooper (twitter contests )
-Bridge contest :
Ok !Time to show your writing skills ! In fact no need to be physically at SAPPHIRE 2012 ! This contest is open to the virtual audience as well! This contest starts on Monday 14th 2012 at 8:00 am EST and ends up on Wednesday 16th at noon EST
All you need is to create a “bridge” between two amazing products: Cisco Unified Computing System and Mini Cooper – In other terms , identify a common positive attribute between the Mini Cooper and the Cisco Unified Computing System and send a tweet based on this example “Cisco UCS is like a Mini Cooper …… #sapphirenow #Ciscobooth1185
Follow #ciscobooth1185 and Retweet to vote for the best attribute of Cisco UCS and Mini Cooper
Based on the votes, we will select the best tweet and announce on Wednesday afternoon the winner of a 1 day rental of a Mini Cooper (value $250)
As Tweeps we are very creative and most of us like pictures (no kidding!) – For this contest you just have to stop on Cisco booth 1185 and borrow one of the Mini Mini Cooper (Mini Cooper toy) with a Cisco Logo for one hour , and take a picture on the show floor and tweet . We hope to see a lot of fun, artistic, if not crazy images. Don’t wait the last minute . There are only 25 toys on the booth !
This contest starts on Monday 14th 2012 at 10:30 am EST and ends up on Wednesday 16th at noon EST
Vote on Facebook or follow #ciscobooth11185 and retweet to vote for the best shot of the Mini Mini Cooper.
Based on the votes (crowd source) we will select the most popular picture and announce on Wednesday afternoon the winner of a 1 day rental of a Mini Cooper (value $250 )
The raffle for the grand prize is basically open to everybody attending the conference [except Cisco, EMC and VCE employees ]provided you show up on the Cisco booths (#1185) ready to participate to an easy game, which includes attending Cisco theater presentations (see list here) and visiting Cisco and partners booth for demos. Details of the rules are provided on the booth. The game starts on Monday 14th at 10:00 am EST on the exhibit floor .
So if you are these days at Sapphire, don’t miss this opportunity to learn and play at the same time, with the thrill to drive one of these easy going German cars…and if you still don’t know what is a mini Cooper, guess what ..there is one on the booth ! (but you will not be allowed to drive it on the show floor ..)
Or just check this funny video created by EMC- Who said that aMini Cooper is not roomy!
Yesterday, I had the honor to participate in EMC launch of VSPEX, a new EMC channel program designed to deliver virtualized infrastructure solutions for the private cloud. We are collaborating with EMC to deliver these pre-tested infrastructures that combine EMC storage solutions with Cisco UCS and Nexus networking solutions and our other ecosystem partners, Citrix, Microsoft, and VMware. Cisco solutions are incorporated in 13 of the initial EMC VSPEX configurations.
Our customers have been telling us that they want data center infrastructure solutions that are easier to deploy but offer the best of breed vendors. In 2009, Cisco and EMC launched a joint venture, VCE , that delivered the Vblock converged infrastructure that integrated our technologies to help our customers accelerate their cloud infrastructure deployments based on VMware. We have been very pleased with how our larger enterprise and Service Provider customers and channel partners have responded to the Vblock solutions.
Now EMC is expanding the flexibility of these integrated solutions with EMC VSPEX. EMC VSPEX and Cisco Validated Designs offer our customer more “choice” when it comes to choosing an integrated data center solution that meets their needs – while taking the out the risk for our customers by ensuring the integrated designs have been pre-tested in Cisco and EMC labs.
For our Cisco channel partners, integrated solutions offer more market opportunityinselling complete, highly-flexible solutions to their customers, resulting in a higher attach rate of components, and a bigger sale – which will be good news to our thousands channel partners flying down to San Diego for our Partner Summit conference.
Here I am (Wendy Bahr) with Chris Panzeca at EMC’s VSPEX event on April 12, 2012.