Cisco is a strong proponent for shifting the mindset regarding the capabilities a Next-Generation Firewall (NGFW) must provide to stay relevant in a world that is dealing with dynamic threats. While nothing is technically wrong with legacy NGFWs, much is wrong with their approach.
To meet current and future needs, a NGFW must now provide full visibility and contextual awareness across applications, hosts, and the network, address dynamic threats, quickly correlate and identify multi-vector threats and deliver the dynamic controls organizations now require to combat advanced threats. It must do all of this while reducing complexity. These capabilities are crucial for enabling continuous protection across the attack continuum—before, during and after an attack.
SXSW has become an increasingly important event for the media and entertainment industry. The numbers themselves are telling—the show has had five+ years of double digit growth, and organizers said there was a 40 percent increase in registrations for the interactive portion this year compared to 2010. On the music and film side, organizers said that last week, the city of Austin, TX saw 2,000 bands perform on 92 stages, and there were more than 275 film screenings.
While the conference and festival’s increased prominence brings more eyeballs, it also means it’s harder to stand out from the crowd. Brands need a strong online presence to create interest and drive audiences to their physical events.
How do you find out about new TV shows, movies, and bands and artists?
At the Bandwidth Conference (a digital music trade show), a few months back, we captured some conversations about ‘how content finds you’, in this case, how you find new music. Jac Holzman, the visionary founder of Elektra Records(read a Cisco blog post about Holzman and the 60th anniversary of the label here), was asked if it’s a bad thing that technology has lowered the cost of recording, thereby allowing hundreds of thousand more musically inclined people to make records. With so much new music being released, isn’t so much of it just mediocre music? For instance, going online to sift through hundreds of blogs, unknown artist sites, music discovery sites like the Hype Machine and recommendation services like Pandora – is it worth all that time to find good new music? Holzman offers that record labels themselves, like Elektra (see the Cisco Eos powered site for the label here), are one of the best platforms to discover new quality music – he explains ..
When it comes to discovering new music, what if you don’t have a favorite record label or radio station, to be your ‘first filter’ as Jac Holzman calls it?