Video is rapidly becoming the preferred method of communicating and collaborating over the network. This trend is having a profound impact in education with innovative teachers and professors integrating video with forward-looking pedagogies to increase student engagement, accommodate different learning styles, and improve student outcomes.
Cisco commissioned Wainhouse Research to review current research and document the benefits of video in improving learning and the quality of the educational experience. Studies surveying educators found that:
68 percent believe that video content stimulates discussions
66 percent believe video increases student motivation
42 percent believe video directly increases student achievement
55 percent believe it helps educators be more creative
62 percent believe video helps educators be more effective
Nearly every campus across the country faces an ongoing challenge with helping provide a safe and secure learning environment both for students and educators alike. Elon University in North Carolina has already taken steps to address this, by recognising that deploying a fully IP-based surveillance infrastructure can create a new partnership model between IT and security. This new collaborative approach uses the converged network as a platform for deploying and managing video cameras across the campus.
In this video, Elon’s assistant vice president and CIO Chris Fulkerson shares some key insights into how productivity of security staff and the campus police force has increased since deploying a Cisco IP video surveillance solution.
“Every parent’s main concern is security for their college student. This Cisco Video Surveillance System has enabled us to multiply our security and police force by giving us eyes in multiple locations all at the same time. At Elon, the surveillance system has proven to be a real deterrent to crime. Our old system was very labor intensive to install and operate. With this new system it takes just 10 seconds to deploy a camera. We are excited that it gives the power and flexibility directly to police to operate the system instead of requiring so much IT intervention. We are now free to leverage our investment and integrate surveillance with the rest of our physical security systems.”
EDUCAUSE is the largest Higher Ed IT event of the year, attracting about 5,000 key decision makers from the United States, Canada, and around the world.
Cisco will be exhibiting at booth 1114, where we will showcase our Connected Learning solutions for higher education. Visitors will learn how to use their campus network infrastructure to save money, improve efficiency, enhance safety and security, and prepare the next-generation workforce.
Join us for demonstrations and presentations by education technology experts, covering a range of topics, including:
Like most social media users, I use sites, such as Facebook, LinkedIn, and Blogger, to reach out to family and friends, network with colleagues, and share personal blogs. These venues make my social conversations both manageable and enjoyable. However, when I sought to utilize social media as a way to market our department brand, I went from a fast food menu of the big three (Facebook, Twitter, and LinkedIn) to a dizzying array of social media networks from which to select. Google+, Chimein, Dribbble, Picasa, Pinterest, Digg, and Instagram are just the tip of the iceberg in a sea of social media networks that number in the hundreds. Add in the many international social media networks found around the world and what were a few simple choices, became an overwhelming social media menu; and new social media networks continue to pop up faster than I could say, “I’ll have fries with that.”
With so many choices, how would I pick and choose the most effective social media networks that would provide the perfect social media options for my branding plan? After all, part of the “mystique” is the desire to utilize the next social media network de jour. An impossible task that would have had me spending more time on investigating every social media option rather than actually using available networks productively, so I backed away from the menu and outlined a social media strategy by asking the following questions:
Who was my audience?
What was the purpose of using social media?
How would I dedicate and manage my time resource and stay involved?
Budget – do you have one?
My audience is made up of fast moving and customer driven, professional technical teams who digest information quickly and move on. Social media is the vehicle that would put the information I need to get into our engineers’ hands at real time speed and with interaction exchange. I listened to their conversations and identified topics of interest and will present information in an engaging format that will enlist their attention. Visuals, such as pics and videos, and sound bite titles, such as tweets with links, are most successful for this group. Additionally, by employing gamification methods as a fun teaching tool, I would build awareness in a group that is often too busy to engage. Factor in that I had both a finite amount of time I could dedicate to these resources and encourage active participation and no budget, I would have to use free, social media resources and utilize the tools they provide for metrics oversight.
Being able to answer the above questions allowed me to narrow my choices, from the many social media networks available, to purpose-specific and globally popular social media platforms. With recognized voices such as Pinterest, Twitter, and Facebook, most of my audience was already familiar with these social media networks and would provide an easy learning curve to those who were not.
There are countless social media tools out there and not every tool works best for all business plans. Define your social media goals and the outcome you want before you begin selecting from the social media menu and if you are still not sure what to do, invest in a social media agency. They can assist you in defining a social media plan with the outcome you desire.