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Earth Day 2014: Time for Hope (and Frustration)

If you’re into sustainability, Earth Day can be a bit like New Year’s Day. A time to reflect. A time of hope. Maybe a bit of frustration with things not yet completed. But impatience can grease the wheels of change…

A time of hope. Today, sustainability isn’t just the province of non-profit advocacy groups. Unlike not too long ago, most large companies now have sustainability staff and are somewhere on a shared road of discovery, learning how to incorporate sustainability into the business model and culture of their own company and those of their customers. We’re making progress but the destination is still over the horizon.

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