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The Newest Evolution of Interactive Media: Announcing Cisco Interactive Services

Today, Cisco is announcing a new addition to its Cisco Digital Signage Portfolio with Cisco Interactive Services web clients and a cloud-based management platform. These new products enable customers to create highly interactive media experiences to any high-definition and touchscreen digital endpoint. For example, imagine being able to walk up to a digital sign, tap on the glass and browse a map of your location or nearby restaurants; you can bring up a menu on the restaurant’s webpage, reserve a table, and even receive some customized advertising for other food options in the area, with a coupon and a QR code you can access with your mobile phone. The digital signage market is evolving and moving towards a new era of engagement; with Cisco Interactive Services, consumers are encouraged to interact with digital signs to find the information they are looking for, targeted for their needs.

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