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Apple iOS 8 and MAC Randomization: What It means for Cisco’s Connected Mobile Experiences (CMX) Solution

As you may have read, Apple’s iOS 8 will come with some changes to the way MAC addresses are exposed in Wi-Fi probe requests. Apple’s intent was to provide an additional layer of privacy for consumers and target those companies that offer analytics without providing any value to the end consumer. We’ve been getting some questions about what this means and how it impacts our Connected Mobile Experiences (CMX)  solution, so we wanted to clear this up for our customers.

What does this mean for you? 

First and foremost, Cisco has always been dedicated to privacy for our customers and their end-users. There are four aspects of privacy that are built into our CMX solution:

1. Anonymous Aggregate Information: All analytics are based on aggregate, anonymized location data.

2. Permission-based: Users have to opt-in to join a Wi-Fi network or download an app

3. MAC Address Hash: Users’ MAC addresses can be hashed before exposing to 3rd party apps

4. Opt Out: End-users are always presented with the option to opt out of location-based services

The true value of CMX analytics for organizations is in aggregate location data to be used for business analysis to improve the customer experience for end-users. Providing customers with high performing Wi-Fi not only keeps always-on mobile users happy and opens the doors to delighting customers with more personalized experiences, but also helps provide more granularity to those aggregate trends to feed back into the experience creation machine. Win-win.

What does this mean for our CMX value proposition? Read More »

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Downloading, Carts and Java

February 22, 2011 at 4:44 pm PST

More than a year ago, we introduced a feature in the Cisco.com download flow that allows you to download multiple images at once, which are stored in a cart.  This feature was created at the request of customers and partners, some 42% of whom told us they really needed multi-file downloads.  At the time, the cart feature only used Java, which was a challenge for some users. But back in October we introduced a “non-Java” setting for the cart.  Even though this has been active for a few months, I thought I would point it out in case you haven’t noticed it yet.

Here’s how it works.  If you want a simple list – rather than the Java-based Download Manager – just look for the “Non Java Download” option when you get to the download cart screen:

If you select this as your default, you’ll see the following screen instead of the download manager.  No Java needed. This is all customizable by you!

We’re continuing to work on the download flows in order to support a wide range of download scenarios. I know the Cisco.com download team would like to hear from you about specific needs you have around the download experience, and if you leave a (polite, honest and thoughtful) comment here they will read your comments and can follow up with your directly.

P.S. Just so you don’t complain that I’m a complete Java-hater of some kind, here is my coffee cup :-)

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It Has Arrived… Cisco AnyConnect for the iPhone Available for Download Now

In my earlier blog post I mentioned that the Cisco AnyConnect Secure Mobility Client for the iPhone (iOS 4) would be available “soon”.  Well I am excited to announce that “soon” has arrived and it is released and available for download in the iTunes Store

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