digital
Three Deciding Factors To Reach A New Digital World
2 min read
In a Technology Vision 2014 report, consulting firm Accenture discussed major trends that drive a dramatic transformation for every business to enter a digital world....
Digital Design Visual and Otherwise
5 min read
First impressions really matter. We know this intuitively, and you may also have seen the stats that say it takes web visitors less than two-tenths of a second to form...
Who do you trust most?
5 min read
Fully 88% of buyers suggest that social channels are strong influencers during the purchase decision process. A whopping 84% of Millennials trust their friends over advertising or sales messages. (Both...
Marketing Analytics adding heft to Digital Analytics
1 min read
The worlds of Digital Analytics and Marketing Analytics have frequently led somewhat independent lives - with the Digital Analyst spending time looking at digital channels (web/mobile/social), reading out...
Interaction Technology: Neutralizing the Barriers of Time, Location, and Staffing Levels
3 min read
In my last blog, I continued the discussion about the 24-hour bank and how banks must transition from the physical business model to the digital business model. As part...
Our Week as Video Broadcasters: 5 Insights
1 min read
In mid-May, we told you about our plans to broadcast live keynotes from Cisco Live on Cisco.com, specifically from our home page. Well, we did it. For four days,...
Explosive Growth in Mobility and Location-based Marketing
2 min read
It’s exciting to watch the explosive growth of mobile and hyper local based services. Mobile location based services and marketing is...
How are You Sprucing Up Your Digital Strategy for Spring?
2 min read
It’s springtime…typically the time of year when you need to purge your house of all the clutter that’s accumulated during the winter. At the same time, spring always reminds me...
10 Cool Mobile Apps from Cisco You Don’t Know But Should
3 min read
How many apps do you have on your mobile phone or tablet? Too many? Do you use all of them? If you do, you’re in the minority. 22% of people...