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Cisco: Multi-DRM (Digital Rights Management) Done Right

Content protection technology used to be selected by the video service provider, and was typically based on a controlled proprietary solution. That is no longer the case.

Consumers today enjoy all kinds of content on a myriad of devices. No longer are viewers tied to the living room — they can enjoy content on tablets, gaming consoles, mobile devices, and new technologies emerging every day.

All of this content is protected by several different Digital Rights Management (DRM) systems, which control the access to copyrighted material.

Different types of content and devices may require building and maintaining unique DRM solutions comprised of encrypting systems and specific DRM schemes.

In the future there Read More »

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Finally offer your viewers the packages they’ve wanted all along

To keep their viewers happy, video broadcasters find themselves increasingly eager to offer the best possible deal. Crafting offers that win business has not always been easy. Traditionally, offers have been tied to a single device, such as a set-top box, and limited to rudimentary models such as subscribing to one or more channels or purchasing a single event. Even if one overcame that obstacle, supporting commercial offers on multiple devices – many of which employ different proprietary Digital Rights Management (DRM) standards – meant that it was difficult to ensure a seamless user experience.

In a competitive business environment, the ability of broadcasters to monetize their video services with creative and attractive offers should not be limited by Read More »

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The Top Six Things to Ask a Prospective DRM Provider

With over 25 years’ experience in content protection and over 250M VideoGuard secured devices, we at Cisco know a thing or two about security. We are harnessing this knowledge to further develop VideoGuard DRM, an open, comprehensive solution built to meet the Pay TV provider’s unique needs.

For that reason, we’ve compiled our Top Six List of Things To Ask a Prospective DRM Provider.

  1. Is it capable of multi-platform protection? Some solutions may protect video on IP-based screens, like tablets, laptops and smart phones. Others may protect video running on traditional digital set-tops, built for QAM/MPEG-2 transport. The ideal solution bridges legacy and new, offering integrated security and seamless cross-device experience.
  2. How widely is it deployed? If so, ask for details. To how many client devices and on Read More »

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