I have previously penned a few posts about the projects I am involved with at Cisco, including RAPTOR – the start-up grant program that’s based out of the Greenwich Peninsula. My prior stories focused on the digital business start-up element of this program, rather than the wider initiatives being led by our United Kingdom and Ireland (UK&I) Strategy and Innovation Team Read More »
Today, the term Entrepreneur is used freely by a lot people, typically to describe someone who has started their own business or launched multiple new ventures. Since being a part of the Shoreditch tech scene, I’m now starting to understand the unique characteristics of people that can best be described as “entrepreneurial” — and then letting my mind wander back into my own life experiences.
Recently I was chatting with a couple of people at an event in Shoreditch about what makes a creative industry cluster — such as Silicon Alley and the East London Tech City — flourish and grow. We concluded that there are some key ingredients required to fully develop the community; the presence of Big Tech, legal, accountants, VC’s, and of course start-ups operated by savvy entrepreneurs.
Being born and bred in Britain I have obviously adopted the typical British way of thinking – avoid failure at all costs. This mindset is being echoed by start-ups in the UK who are seeking funding from British venture capitalists (VCs) – apparently, they’re risk adverse in their investments, when compared to their U.S. counterparts.
The desire to interpret people’s body language during in-person meetings has been studied by psychologists and marketing focus group researchers for many years. In contrast, the notion of observing your customer’s virtual online body language is a relatively new concept.