New devices, changes in customer behaviors, and technological advances are rapidly changing the mobile market and consumers’ expectations of mobility. A recent Cisco study of mobile consumers reveals how much, and how quickly the world of mobility is changing. The survey uncovers some startling revelations about what consumers are doing on their mobile devices, how and where they are using them, and how they are connecting them to the Internet. Highlights of the research are revealed in my recent blog Discover What Consumers Want from Wi-Fi and Mobile.
The majority of devices are now Wi-Fi-enabled, and the fastest-growing category is “nomadic” devices like tablets and eReaders. We now need to speak of the “mobile home,” as the home is by far the most popular location for consumers to use their mobile devices. Surprisingly, Wi-Fi is the network connection of choice for most consumers for all of their devices. Public Wi-Fi is now a big part of mobile life.
Consumers are generally satisfied with their public Wi-Fi experience, but they want it to be faster, more secure, better quality, and most of all, available in more places. Consumers are anxious for enhanced personal mobile experiences that can be delivered by unlocking the inherent business value hidden in the Wi-Fi infrastructure.
While it is never easy to foresee the future, we are making five predictions for key changes in the mobile industry over the next two years based on insights from the Cisco mobile consumer research: Read More »
Tags: Cisco, devices, future predictions, mobile, public wi-fi, research, Service Provider, survey, wi-fi
I am just back from attending the 2014 Consumer Electronics show in Las Vegas where I was meeting with customers and visiting the massive show floor. CES is an intriguing blend of extremes and contrasts: biggest and the smallest; connected and unconnected; wired and wireless; high tech – low tech. As personal and business technologies converge through the “consumerization of technology”, CES provides an exciting window into the current and future world of technology.
As with every show, there are things which are the same, more advanced or completely new from the previous year. The following are my personal observations and extrapolations from the show based on my conversations with customers, colleagues and walking the floor.
1. Internet of Everything – Not only are all things (machines, sensors, devices) being connected to the Internet but so are people and data, creating the Internet of Everything. IoE is a fitting overall theme for CES – everything at the show is connected to everything else. As Cisco CEO John Chambers stated in his keynote speech “IoE is bigger than anything that’s ever been done in high tech.”
2. New Next Generation TV… Again – You could be mistaken for thinking that CES is really the TV show. Televisions are everywhere and every company seems to produce one. Manufacturers are still promoting 3D television, but it has taken a back seat to the next big thing – spectacular ultra high-definition or 4K TVs – four times the resolution of typical HD TVs.
3. The World is Curved – Read More »
Tags: CES, Cisco, consumer electronics, devices, digital, future, IBSG, mobile, mobility, Service Provider, television
When was the last time you looked at your mobile device? Minutes ago? Seconds ago? We can’t seem to live without them, and in the consumer space, new mobile services are popping up it seems faster than your Twitter feed can handle. Below are mobile consumer services trends from the latest VNI Service Adoption Forecast (2012 – 2017) – you can see Mobile SMS, Mobile Commerce, Mobile Video, and Mobile Social Networking are on the rise, as is the number of devices per consumer.
Many organizations are looking for ways to leverage this upward trend in mobility and innovative mobile services for business benefit – whether it be for increasing customer satisfaction and communicating how the general population wants to receive communication, or offering Wi-Fi so users are able to consume the mobile services they want.
Cisco has made a big investment in mobile location-based services (LBS) over the past year with the introduction of the Connected Mobile Experiences (CMX) solution. CMX enables mobile users to adopt new innovative mobile services with an added benefit of relevance. Businesses can conduct mobile commerce, send texts, extend mobile video, or integrate mobile services with social media now based on the user’s location. Read More »
Tags: application, architectural approach, consumer, customer satisfaction, devices, ecommerce, innovation, innovative, lbs, line-of-business, location, location based services, location-based, mobile, mobile device, mobile LBS, mobile service, mobility, network, onboarding, Smart phone, social networking, trend, user experience, video, vni, wi-fi, wifi, wireless
Visualize this: nearly half the Earth’s population – 3.6 billion people – connected to the Internet for communication, commerce, education, information, and entertainment. Think that’s too futuristic? Think again. By 2017, less than five years from today, that will be our reality.
This prediction is one of several key findings from the newly released Cisco Visual Networking Index, 2012-2017, a highly regarded annual forecast of global Internet Protocol (IP) traffic now in its seventh year.
Let’s explore further the Internet of 2017, as projected by the updated VNI Forecast.
By 2017, IP traffic volumes and regional growth will continue to impress: Read More »
Tags: broadband, devices, forecast, internet, internet protocol, ip traffic, IPv6, network, networking, PC, Service Provider, smartphone, Tablets, traffic growth, visual networking index, vni
Improving School Safety with Your WLAN
See how your campus Wi-Fi can improve emergency response
Register Now | May 22, 2013 10AM-11AM PDT
Tony De La Rosa shared with us a teaser last week about the riveting webinar we have coming up this week on how Wi-Fi technology can be used in K-12 schools. If you missed it, here’s the original blog--it’s not too late to register for the webinar!
Join us on this Wednesday, May 22 at 10 a.m. Pacific Time/1 p.m. Eastern Time as our experts walk through several real-world scenarios of how Wi-Fi can be used in campus emergencies. They’ll also discuss the latest Cisco solutions and take your questions in a live Q&A. Read More »
Tags: 1:N, analytic, bring your own device, byod, children, Cisco, device, devices, email, K-12, K12, kid, kids, laptop, location, location-based, mobile, mobility, network, networking, police, public, responder, safety, solution, technologies, technology, webinar, wi-fi, wifi, wireless