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Cisco VXI Tour: APAC Update

Many of us here on the Cisco Virtualization Experience Infrastructure (VXI) team are excited about upcoming news around Cisco’s virtualization solutions. And the Cisco VXI message gets amplified further at VMworld Copenhagen (Oct 18) and Citrix Synergy Barcelona (Oct 25).

VXI logo

Here is a quick video summary that my wife, Beth Dooley, helped me record a few hours after returning home (Silicon Valley, San Francisco Bay Area, California) from my VXI Experience Tour in the Asia Pacific (APAC) region. The video was shot from our backyard deck. The original was 10 mins in length but we cut it down to just the first 3 mins:

httpv://www.youtube.com/watch?v=eZ6Ih_WNGVg

During this VXI tour in APAC,  I delivered our message to 10 sessions, 3 countries (Singapore, Japan, Korea) with hundreds of customers, partners, and internal Cisco teams. Siva Mandalam (Director, Cisco Enterprise Architecture & Systems) delivered our message in India the week before. PJ Barber (Director, Cisco Desktop Virtualization) delivers our message in Australia this week.

Prior to this trip, the Cisco team was expecting the vast majority of its near-term revenue, partner activity and customer interest for VXI to be concentrated in North America and Europe. After this APAC tour, it’s obvious there are some big things happening in Asia.  Many could argue that the most mature countries in the APAC region for desktop virtualization adoption would be Australia and India.  However, we’re seeing early signs of positive growth in Korea, Japan, and parts of China and SouthEast Asia as well.

In Japan, the attendance and interest exceeded everyone’s expectation with sessions in the hundreds leaving standing room only.  In Korea, the teams were not only enthusiastic but they could see beyond just hosted virtual desktops and how this architecture applied to their overall “cloud” initiatives. In recent years, Korea has taken an innovation leadership role in areas such as automobiles, home appliances, consumer electronics, Internet broadband delivery, mobile handsets, and a variety of Post-PC devices from companies like Samsung and LG. Also, Korea’s modern culture is a strikingly unique blend of old tradition and new innovation. You can see this blending of old and new not only in their technology landscape but it extends into their music, fashion, and films. Cisco VXI is in many ways a blending of old (Windows PCs and legacy applications) and new (virtual workspaces using collaborative networking and cloud-based computing).

In my opinion, Korea is a country to watch for the next 12-18 months in this area. I could see at least one or two of Korea’s leading industries emerge as a guiding light for how businesses can move into the Post-PC area, deliver unique collaboration services, and embrace cloud computing in a way that we have not seen before.

Overall: the APAC region leveraging Cisco VXI has all the ingredients to be a significant portion of “first-mover” Enterprises and Service Providers in the Post-PC era. The proliferation of next generation devices are well suited for VXI when combined with rich collaboration services using high-performance networks and clouds. We just need to help convert this beaming enthusiasm into action. Amazing new developments are sure to come out of Asia, yet again.

Doug Dooley

Cisco Systems — Director, Desktop Virtualization

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Desktop Virtualization from a Data Center Perspective

Yesterday I sat down with Cisco product manager Ashok Rajagopalan to learn about the customer response to Cisco Virtualization Experience Infrastructure (VXI) and understand how Cisco Unified Computing System (UCS) plays a role.  Please join myself and Ashok for the discussion.

Ahead of Cisco’s upcoming deskop virtualization announcement, we are conducting a series of interviews with members of our product teams so get their insights into desktop virtualization from industry, customer and Cisco perspectives …

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Why Cisco for Desktop Virtualization?

Ahead of Cisco’s upcoming Desktop Virtualization announcement, we are conducting a series of interviews with members of our desktop virtualization product teams so get their insights into desktop virtualization from industry, customer and Cisco perspectives.  In this blog, we interview Jeff Platon, Senior Director of Strategy and Operations for the desktop virtualization engineering product teams at Cisco.  Jeff describes Cisco’s desktop virtualization solution, Cisco Virtualization Experience Infrastructure (VXI), and explains what prompted Cisco to build it.

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Emerging Trends in Desktop Virtualization

In my role as Cisco’s Director of Product Management for Desktop Virtualization, I am in constant communication with industry analysts and customers. In the video below, I share insights I’ve learned from these conversations and answer two questions:

1) What are key trends are we seeing in the industry around desktop virtualization and why is this important to collaboration?

2) Where are we in the journey to providing a rich collaborative experience in an enterprise-class virtualized desktop environment to customers today?

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The Facts about Innovation Leadership in Networking.

I just arrived home from a couple of days visiting customers in Asia and I was a little surprised by all the attention around Cisco’s increased competitive posture. It seems some people are surprised Cisco is calling out its smaller networking competitor by name, although I’ve heard few mentions of their Wall Street Journal cartoon advertisements ridiculing Cisco a while back. I guess that didn’t count.

Here’s the issue. If you’re going to claim innovation leadership in networking, you better be prepared to back it up with facts.

What matters most to customers is whether their networking partner is ready right now to help them adapt to, and benefit from, the massive network-centric changes that are transforming their businesses and their customers’ businesses.

My recent trip to Asia provided some great examples of exactly what I’m talking about:

First, Mobility is red hot. Tablet growth is exploding as the shift from the PC to new consumer based devices accelerates. With our service provider customers, the new Mobile Packet Core is THE number one conversation. The Cisco ASR 5000, combined with our CRS-1 and CRS-3, is the most innovative technology available to handle this explosion of mobile data and develop new services to help service providers monetize mobile content.

Twenty of the world’s top twenty five mobile operators are already deploying the Cisco ASR 5000 and this number is only going to increase. We also hear growing interest in Asia for SP Wi-Fi as an alternate method to address the escalating requirements for mobile bandwidth and data services. For sure, there’s a lot of competition for the mobile packet core and SP Wi-Fi, but our smaller competitor from Sunnyvale just doesn’t seem to be relevant in these conversations.

Cloud is on fire as enterprises accelerate their migration to private cloud to capture the economic, operational and agility benefits. In this area Cisco innovations have rocked the industry. Let’s check the facts. From a decade long position of undisputed leadership in data center switching based on our flagship Catalyst family of Ethernet switches, Cisco led the market with the first purpose built data center core switch and operating system, the Nexus 7000 with Cisco NX-OS software. Then we led the market with the introduction of Unified Fabric on the Nexus 5000, the first to consolidate data center networks over FCoE. We also introduced the first data center fabric extension on the Nexus 2000. And the Nexus 1000 was the industry’s first distributed virtual switch for VMware environments. The Nexus 3000 ultra low-latency switch has achieved immediate success in financial services customers and at massively scalable data centers.

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