The Nexus 3548 with Algo Boost was announced last week and received a lot of positive buzz around this game changing innovation. To follow up on Berna Devrim’s Introduction Blog, I am introducing a multipart series that goes into more specifics by Cisco experts. As part 1 of the series, I recently had the opportunity to have a chat with Will Ochandarena about the latency enhancements. Will is a Senior Product Manager in the Server Access and Virtualization Business Unit. In this role, he is responsible for the Nexus 3548 switch, and Cisco’s low latency switching strategy.
GD: The Cisco Nexus 3548 switch with Algo Boost was announced on September 19th and received a lot of positive attention. Can you elaborate a little more on the latency that this switch can achieve? How does this benefit our financial customers?
<WO>: The custom switching ASIC in the Nexus 3548, codenamed Monticello, sets a new bar for switching latency. Our engineers worked tirelessly to eliminate unnecessary nanoseconds from the forwarding path, tweaking it down to as low as 190 nanoseconds (ns). Best of all, this latency is achieved even when we are doing full layer-2 and layer-3 switching, with features such as Network Address Translation (NAT) enabled. We actually went as far as to offer a few different switching modes, each with different latency and forwarding characteristics, in order to give our customers the most flexibility in their deployments.
In terms of the impact on our end customers, we consistently hear from companies in the financial community that switch latency has a direct impact on the profitability of their business. Trading firms -- as well as the exchanges and other participants -- gain significant business advantage if the supporting infrastructure enables them to acquire data and execute trades nanoseconds faster than the competition.
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Tags: Algo Boost, Algorithm Boost, data center, high performance computing, high performance trading, High Performance Trading Fabric, High-Frequency Trading, HPC, latency, Nexus 3000, Nexus 3500, Nexus 3548, Nexus 3K, ultra-low latency, Unified Fabric
In my previous blog post, I highlighted some of the benefits being seen by customers using the Cisco’s Unified Computing System (UCS®) from Case Studies. Today I will drill down on cable reduction.
Why are customers seeing an 80% reduction in cabling and 75% in associated costs? Using a 10 Gigabit Ethernet unified network fabric – Cisco’s unified fabric technology reduces cost by consolidating Ethernet, Fibre Channel, and management. This “unification” eliminates the need for multiple separate sets of adapters, cables, and switches for LANs, SANs, and high performance computing networks. Cisco’s Unified Fabric uses a low-latency, lossless 10-Gbps Ethernet/FCoE foundation that enables a “wire-once” deployment model in which changing I/O configurations no longer means installing adapters and re-cabling racks and switches. With Cisco UCS you just add cables.
Here are three customer examples.
Hay Group – “With the Cisco UCS, we consolidated from 540 to 12 cables, a 44-to-1 ratio,” says Butler. [Robert Butler, Global CIO Hay Group]
Galliker Transport AG – “Where we previously needed 80 cables, we now only need eight: a reduction by the factor of ten. This not only cuts down the investment required, it also simplifies scalability. Installation and maintenance work are also substantially reduced.”
NetApp – In addition, using the converged network adapter on the Cisco UCS instead of separate Ethernet and Fibre Channel adapters enabled the company to decrease the cable count by 78 percent, from 1440 to 250.
For more information on how Cisco UCS is delivering on Cisco’s Unified Computing Vision, see the At-A-Glance.
Would you like to learn more about how Cisco UCS can help you? There are more than 250 published datacenter case studies on Cisco.com. Additionally, there is a TCO/ROI tool that will allow you to compare your existing environment to a new UCS Solution. For a more in-depth TCO/ROI analysis, contact your Cisco partner.
Tags: blades, data center, Servers, UCS, unified computing, unified computing system
The race to win the grand prize by answering correctly a set questions, started on Monday with a post on Facebook.com/ciscodc and multiple-choice questions on Cisco Algo Boost Technology and Nexus 3548 .
We have a growing number of participants, but there is still time before midnight PST to answer these easy questions to win the weekly iPad, and pile points (your Unified IQ) to win the grand prize in 6 weeks from now.
If you are still hesitant on how to answer some of the questions (really!) here is a little hint to answer the most difficult:
What type of encapsulation enables Cisco Overlay Transport Virtualization (OTV) to extend Layer 2 over IP-based networks?
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Tags: Cisco, contest, data center, Unified iQ
Massive amounts of data are being created every day, and shaping the way we live, work, and interact. Big Data can give a strategic advantage. Big Data can also create a richer experience for customer. We all agree about that.
But early on our scientists have speculated on the implications of the explosion of data. They described their vision for a future Internet of Things — when trillions of networked computers could free people to focus their energies on pressing issues like climate change or resource shortages. (See video interview from David Evans, (@DaveTheFuturist) Cisco’s Chief Futurist and Chief Technologist and blog from Shaun Kirby, Director of Cisco’s Innovations Architecture Practice for Cisco’s Internet Business Solutions)
Today we definitely see the Internet as the next realm for Big Data to shine : From a video camera, a tire pressure sensor to a smart meter these devices are creating a constant flow of data. In fact, as Carlos Dominguez , Cisco SVP , Office of the Chairman of the Board and CEO explains in his today blog “Finding Wisdom in Big Data” , the data generated by the devices will very soon make up the majority of all information available. With the caveat , that the real-time nature of these new sources of data requires that it is evaluated in motion and in meaningful way. The value of data is often dictated by time – being at its highest value as it is created. It is less and less relevant to look at them later.
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Tags: Big Data, Cisco, data center, data in motion, The Human Face of Big data
In any industry, customers running critical applications are typically slow to move to something new. Whether it is a new technology, platform, application, or service provider, people tend to be comfortable with the status quo and it is human nature to try to avoid a “CNN moment” or a resume generating bad decision resulting from implementing something new ->thus, people tend to avoid making changes to their critical workload environment. However, as new solutions or technologies become available and mature, the “I don’t want to be first” mantra is eventually followed by “Oh-oh- looks like I am last” when the realization you are falling behind your competition (who have already adopted the new technology) starts to set in. Finding that point in time when a new technology- solution-product has reached an adequate state of maturity to meet your particular needs and requirements is paramount when considering changes to a critical workload environment.
My brush with being a part of a “CNN moment” was from my past life in the Telco world (circa early 2000’s)- Read More »
Tags: advanced services, Application migration, Cisco, data center, Risc, Risc Migrations, Unix