As we all know, the world is changing at networked speeds and organizations need an IT partner that can help lead them through these challenges. Cisco is that partner.

To help further communicate this, we recently launched our new brand and advertising campaign. This campaign is to showcase that our true value is in what we make possible for customers with our innovative networking technology.  Our company strategy starts and ends with customer success. As such, the ongoing campaign will highlight Cisco customers and the ways that Cisco’s intelligent network empowers their business with new, more effective ways to connect, exchange ideas and innovate.

IMHO, Cisco is uniquely positioned to help our customers solve their most important business challenges. Our strengths are many: beginning with engineering depth and expertise, an ecosystem of partners, a passion for networking, and culminating in our vast experience at building and delivering Intelligent Networks that unleash business potential.  It’s our rich portfolio transformational business solutions that help CEOs and CIO/CTOs achieve greater innovation and momentum.

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Tags: advertisement, customers, Gary Numan, innovation, Intelligent Network, Networks, Solutions, webinar

In December, Cisco introduced Cisco CloudVerse, a framework and set of solutions that combines the foundational elements needed to enable organizations to build, manage, and connect public, private and hybrid clouds. Cisco CloudVerse combines these key cloud elements – Unified Data Center, Cloud Intelligent Network, and Cloud Applications and Services – enabling businesses to realize all of the benefits of clouds: improved agility, better economics, enhanced security, and a dynamic, assured experience.

As a leading technology company, Cisco pushes the envelope in our traditional industries with innovative business transformations, as we did by entering the server market in 2009 with our Unified Computing System paired with our Nexus data center switching family. Competition in the marketplace is good for customers as competition accelerates innovation, creates new opportunities as old problems are attacked from new angles, and creates incentives for the various players in the industry to work together­–and separately–toward better solutions.

But achieving the promise of this progress and innovation comes with a necessary step that I feel is often overlooked, rushed, or ignored: Testing. At Cisco, we perform intense testing as we develop our solutions whether the testing is in-house, with partners and customers, or via third-parties.

Over 70 percent of leading cloud providers are using Cisco CloudVerse on their journey to the cloud, and–in the latest example of our commitment to testing–third-party testing firm EANTC has validated those cloud providers’ commitment by affirming “Cisco has all the components one would need to offer cloud services”. For coverage, Light Reading has published the first report of the Cloud Mega Test results done by EANTC.

But let’s talk more about what was behind the test.

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Tags: cloud, cloudverse, customers, EANTC, light reading, Mega test, nexus, Testing, UCS

There is truth to the maxim that a technology is only as good as those who use it.

This is a big reason for my optimism regarding Cisco CloudVerse, a framework and set of solutions Cisco unveiled earlier this week.  Cisco CloudVerse combines the foundational elements needed to enable organizations of all sizes to build, manage and connect public, private and hybrid clouds.

Some of the most innovative and successful businesses, service providers, and governments are adopting CloudVerse as the foundation of their cloud strategies.  In fact, more than 70 percent of leading cloud providers are CloudVerse users.  This week we announced more than 10 key CloudVerse customers we’re partnering with to build and enable a world of many clouds.  Find out what they are saying about Cisco CloudVerse:

·        ACS, a Xerox Company, Ken Stephens, senior vice president, cloud services

“Like Cisco, ACS, a Xerox Company, believes that there are many opportunities cloud computing provides businesses for advancing their operations and innovating new ways to support their customers. Because cloud is fundamentally rooted in networking, our Cloud Services business runs on Cisco. We run Cisco Cloudverse, which helps us provide secure, flexible, on-demand IT services for our customers.  Cisco’s self-service cloud portal and automated orchestration help our customers roll out new IT capabilities faster while reducing the cost of their IT infrastructure.”

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Tags: cloud, cloudverse, customers, service providers

Every year, the Internet Marketing Committee of China (IMCC) gives out a Golden Award to recognize individuals who have displayed outstanding contributions to the realm of Internet Marketing in Greater China. For 2011, China’s Cisco Interaction Network (CIN) team won the Golden Award, so we wanted to take a moment to highlight their program.

An online initiative launched in China in June 2009, CIN is a communications resource focused upon delivering technology and business content and workshops. Over the past two years, its total registrants have doubled to nearly 42,000 individuals, and workshop attendees have escalated by over 400%, which portrays the fact that an increasing number of Chinese customers are interested in having two-way engagements while learning from technology experts. The program’s efforts were enhanced by online and social media tactics such as quarterly newsletters and consistently communicating with their fans on their Sina Weibo site (China’s most widely used microblogging website akin to a hybrid of Twitter and Facebook).

Why has this program been so well-received by the Chinese market?

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Tags: awards, China, CIN, Cisco, Cisco Interaction Network, customer event, customers, Golden Award, IMCC

In business, competition makes us stronger. Through competition, we strive to create the best products for our customers, the best programs for our partners, and the best Cisco for the networking industry as a whole.

We embrace healthy competition with competitors such as Avaya, HP, Huawei, and Juniper Networks. Each of our competitors brings its strengths, innovations, and programs to address a variety of customer and partner needs.

Cisco’s customers and the networking industry have benefited from this competitive environment through innovations which make the network faster, greener, and more powerful:

• This week’s news about the Cisco’s expanded ASR 9000 system to deliver a single, simplified system for high-speed business, residential, and mobile connectivity
• Catalyst 6500 with a new supervisor engine, helping to increase network throughput from 720 Gbps to 2 Tbps, a threefold jump
• The industry’s first Universal Power Over Ethernet for the Catalyst 4500, which means lower power consumption
• Less wireless interference thanks to Cisco’s CleanAir technology

Of course, with more than 80% of our business flowing through our partners, we recognize that we cannot just focus on earning market share, but we must also work hard to earn your loyalty every single day.

It’s Cisco’s goal to create the most successful and profitable partners in the world.

As the Next Cisco takes shape, we are re-focusing, reorganizing, and becoming stronger and leaner. We’re focused on five key corporate priorities and, as always, maintaining trust with our customers and partners remains top of mind for me and for the entire executive team, as Rob Lloyd highlighted in his blog post this week.

Together, we had many successes over the years, and you’ve done a great job helping us tell our story.

Here are just a few highlights from Cisco partners: Read More »

Tags: avaya, catalyst, Cisco, competition, customers, HP, huawei, juniper, partners, router