At Cisco Partner Velocity last week, the Channels blog caught up with David Nour--author of the book “Relationship Economics,” speaker, and Managing Partner of The Nour Group.
In his keynote at the event, Nour covered ways to “unleash the power of social media,” but not just by getting more followers, collecting more friends, and increasing page views on your blog. Turns out, social media success is all about building relationships and influence where ROI stands for “return on influence.”
Check out this interview with Nour to find out his favorite social media tools, ways to gain trust, and how to increase your influence.
What other tips did Nour offer during his keynote? Read on to find out… Read More »
It’s a well known fact in the IT industry that there is a spending push at the end of the calendar year as companies look to close out their budget. This year-end spending trend represents a great sales opportunity for both Cisco and our partners.
Helping our partners boost profits and provide value to our mutual customers are two core principles of our partner strategy. With that in mind, we recently launched a global sales initiative called “Year-end Sprint” (YES), which will allow us, together with our partners, to capture coveted year-end IT spending.
YES is a collection of several high-value, global architecture product and service offerings for customers that include additional incentives for partners. These offers span our four key architectures: Borderless Networks, Collaboration, Data Center, and Service Provider, including IP NGN and SP Cloud.
The big game is about to start. Everyone’s eyes are firmly fixed on their televisions. The kickoff, then wild cheers. But suddenly, the image starts to fade, get fuzzy, and then there’s only static…
What a customer thinks was a good deal was, in fact, a very expensive mistake. Of course, as our partners, you understand that customers shouldn’t trust mission-critical applications to equipment that isn’t purchased from Authorized Cisco Partners.
Sure, it’s easy for customers to find a good deal online, but authentic equipment comes with a guarantee and has been put through Cisco’s strict testing and quality control…
Today’s Power of Participation launch delivers new innovations in Borderless Networks for video, energy management, security, and mobility.
Yes, that’s right! Cisco is introducing new products and services across all the functional elements of its Borderless Network Architecture—routing, switching, wireless, and security portfolios. Notable additions include our highest-performing Adaptive Security Appliance firewall, Catalyst switch, and compact ASR 1000 router in their classes, new entry-level 802.11n wireless access points for smaller businesses, and offerings that accelerate application performance physically and virtually across networks.
Of course, as channel partners, you may be wondering, how can you take advantage of these new offerings? Watch our video with Wenceslao Lada (VP Partner Sales and Practice Management, Borderless Networks) as he explains the news and what it means for partners.
It’s that conference time of year — this week it’s Oracle OpenWorld 2010, taking place in San Francisco. This annual conference draws attendees from around the world to learn about product developments in all layers of the stack, from applications, database and middleware, to servers and storage systems. I once again headed down to the Moscone Center in downtown SF to get news from the event. (Seems like I’m at Moscone a lot these days—I might as well set up a booth for myself!)
Cisco is a Platinum sponsor of this year’s conference: We have a booth showcasing Cisco and Oracle data center and industry solutions, such as Oracle Real Applications Clusters on Cisco’s Unified Computing System. Visitors to the booth get all the latest deets about Application Networking Services (ANS) and Application Control Engine (ACE) Integration with Oracle.
Attendees at a breakout session heard from Oracle and Cisco about UCS, data center architectures, and how the companies are working together with our partners to deliver customer solutions. I visited with folks from Oracle and Cisco and learned how solutions from both companies are helping customer NaviSite increase profits and efficiency.
And, be sure to watch the interview I did with customer NaviSite.
