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The Revolutionary Potential of Mobile Media

January 27, 2011 at 7:22 am PST

We’ve all seen the amazing innovation and mass adoption of mobile apps like Groupon, Foursquare and Yelp, but I’m starting to believe that this is just the tip of the iceberg. With mobile penetration in the developing world far surpassing wired, innovative people are beginning to use seemingly simple technology like SMS to drastically improve people’s lives.

Source: ITU World Telecommunication/ICT Indicators Database.

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Social Media Club Silicon Valley: Social Media for Social Good #smcsv

January 24, 2011 at 8:50 am PST

I’m participating in a panel discussion at PayPal on Thursday evening about using social media for social good. This is the inaugural meeting of the Social Media Club – Silicon Valley, and it will be a great opportunity to meet some social media professionals.

I’m extremely interested in this discussion, as I am only 3 months into my new role as Marketing Strategy Manager for Corporate Social Responsibility (CSR). I believe social media is powering a revolution in social causes today.

Please join us at this event if you’re in the bay area, and if you can’t make it, I’ll post a follow up blog and try to capture some video interviews.

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Cisco Honored with Secretary of State’s 2010 Award for Corporate Excellence

Secretary of State Hillary Clinton presented Cisco along with Denimatrix and Mars, Inc., with the 12th annual Award for Corporate Excellence (ACE). The ACE is given to U.S. businesses that exhibit good corporate citizenship, promote innovation, and advance democratic principles around the world. Cisco received the prestigious ACE for helping to connect the Israeli and Palestinian economies and people, and engaging in several partnerships and initiatives to enhance technical capacity, connectivity, education, and opportunities for women and youth in Israel, the West Bank and Gaza.

Secretary Clinton invited Cisco Chairman and CEO John Chambers “to accept this ACE Award for your efforts to create jobs, improve lives, and lay the groundwork for lasting peace.”

Watch the ACE 2010 ceremony

Secretary of State Hillary Rodham Clinton presents Cisco Chairman and CEO John Chambers with the 2010 ACE

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Cisco Honored with Secretary of State’s 2010 Award for Corporate Excellence

Secretary of State Hillary Clinton presented Cisco along with Denimatrix and Mars, Inc., with the 12th annual Award for Watch the ACE 2010 ceremonyCorporate Excellence (ACE).  The ACE is given to U.S. businesses that exhibit good corporate citizenship, promote innovation, and advance democratic principles around the world.  Cisco received the prestigious ACE for helping to connect the Israeli and Palestinian economies and people, and engaging in several partnerships and initiatives to enhance technical capacity, connectivity, education, and opportunities for women and youth in Israel, the West Bank and Gaza.

Secretary Clinton invited Cisco Chairman and CEO John Chambers “to accept this ACE Award for your efforts to create jobs, improve lives, and lay the groundwork for lasting peace.”

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Talk2Cisco Recap: The Evolution of Corporate Social Responsibility

Corporate Social Responsibility (CSR) is not what it was a few years ago, and, as we learned in our latest episode of Talk2Cisco, it goes far beyond pure philanthropic efforts. Kathy Mulvany, Senior Director of Corporate Affairs at Cisco and Jennifer Biringer, Director at SustainAbility, a think tank and strategy consultancy based in San Francisco, CA bring their expertise and insights around the evolution of CSR in the latest broadcast.

Highlights from Talk2Cisco: The Evolution of Corporate Social Responsibility

01:34     Definition of Corporate Social Responsibility (CSR)

02:59     Definition of Sustainability

04:02      Misconceptions of CSR

08:15     How Cisco reports CSR

23:43     Emerging trends in sustainability

28:11     Cisco CSR and the environment

Read more about Cisco’s CSR efforts.

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