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Behind the Contours of the Contour

Earlier this week, our colleagues at Cox took the wraps off a beauty of a next-new version of personalized television, branded “Contour.” It’s a continuation of its service extensions earlier this year into screens “beyond the TV,” such as iPads, tablets, laptops, and smartphones.

Until Contour, the app was called “Cox TV Connect,” and offered a hundred or so linear channels. With the additions that shaped it into “Contour,” Cox customers get that plus a whole lot more — and I say that because it really is a whole lot more.

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