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New DC Cloud Scale Platforms – What You Really Need to Know

The Cloud Scale launch in November focused on software enhancements to the industry’s most widely deployed high-end network operating system, IOS XR. While those points were important and well received, I want to emphasize a few points on the new NCS1002 platform that was launched within the Cloud Scale initiative.

KQ60032

The Focus of the Cloud Scale launch was to show that Cisco is offering products with open programmability to new and existing markets. While Cisco has had great success in the service provider market, these new products are exceptionally complimentary to the Over The Top (OTT) and Colocation markets as well. The growth of “Cloud Exchange” as a service in Internet Exchanges and colocation sites as well as service provider data centers, requires the type of products that were announced in this release. For instance, typical cloud exchanges will use a high density switch to enable communication between OTT players, local ISPs and global carriers.

Local connections are also made to content delivery network (CDN) players such as Netflix and Akamai within the cloud exchange site. The NCS1002 might be used by a typical colocation provider in conjunction with the NCS5000 to provide the customer with single point of entry that connects to multiple providers. In fact, within the colocation itself, content providers may want to do their own interconnection with those located within the colocation area by using the NCS1002 to avoid monthly (and rising) cross connect costs. OTT, Internet Exchanges and colocation providers have been asking for open and programmable software to make service delivery at the application level more efficient and cost effective. In this case, using the optics for Data Center Interconnect (DCI) or within the data center with the aggregation router based upon IOS XR can simplify the overall network design.

Here’s a quick look Read More »

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The Shift to Content Delivery Networks (CDNs) Supports More and Better Customer Video Experiences

The Internet has emerged as one of the most powerful ways for businesses and consumers to communicate and learn. Its global reach, accessibility and speed have opened doors to areas of knowledge that in the past were available only to a privileged few. With the emergence of popular video-streaming services that deliver Internet video to the TV and other devices, content delivery networks (CDNs) have prevailed as a dominant method to deliver such content. However, the popularity of video and other IP-based multimedia is causing increased traffic for CDNs.

As consumers continue to demand greater amounts of high-quality content over the Internet, service providers (SPs) are finding it difficult to increase revenues while operating efficiently and containing costs. This is due mainly to two things: Read More »

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Cisco Pilot Proves the Value of CDN Federations

By Marc Latouche, Manager, Cisco Internet Business Solutions Group (IBSG) Service Provider

As more and more video traffic streams across service provider (SP) networks, many SPs are deploying content delivery networks (CDNs). In addition to supporting their own operations, these CDNs provide a viable commercial alternative — or complement — to pure-play CDNs (such as Level 3 and Limelight), and enable SPs to earn extra income from the content flowing over their network.

The Cisco® Internet Business Solutions Group (IBSG) believes that CDN federations will provide an even farther-reaching solution. Cisco began to develop the concept of CDN federations in 2011, envisioning them as multi-footprint, open CDN capabilities built and shared by autonomous members. With CDN federations, SPs can interconnect — and leverage — one another’s CDN resources, ultimately benefiting all players in the value chain. Consumers gain in quality of service, SPs benefit through increased revenue potential, and content providers benefit in the assurance that their product will be distributed with guaranteed service and to a wider, potentially global audience.

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The CDN Federation: Spreading Benefits Across the Web-Video Value Chain

Whether driven by live sports or blockbuster movies, the explosive demand for Internet video keeps rising. Indeed, by 2015, Cisco projects a quadrupling of IP traffic, 90 percent of which will be video.

This is an exciting trend. But headaches abound, up and down the value chain. One solution is the CDN federation, which Read More »

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The CDN Federation: Spreading Benefits Across the Web-Video Value Chain

Whether driven by live sports or blockbuster movies, the explosive demand for Internet video keeps rising. Increasingly, consumers want it all, and they want it on any device, at any time. Indeed, by 2015, Cisco projects a quadrupling of IP traffic, 90 percent of which will be video.

This is an exciting trend, for sure. But headaches abound, up and down the value chain. For service providers (SPs), this torrent of web content places an undue burden on the network. And SPs gain little in revenue, since over-the-top content providers often outsource the distribution of their material to pure-play content delivery network (CDN) companies. Meanwhile, the content providers—who increasingly charge consumers for their offerings—fear that they may not be able to maintain standards of quality. As for those paying customers? They want their video now, and they expect it to stream perfectly.

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