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Just What is the Business Case for BYOD?

Let Them Eat Tablets: BYOD Drives Employee Satisfaction

My observation from talking to customers and seeing how bring your own device (BYOD) is being adopted is that there are two scenarios for the BYOD business case:

  1. Application-specific mobility: specific industry applications with a proven ROI
  2. Enterprise-wide mobility: adoption over many enterprises, regardless of industry type or worker type, softer or harder-to-prove ROI

Application Specific

The first scenario is one where IT will provide employees with a mobile device. This scenario is industry-specific, has a shorter time to return on investment, is simpler to quantify, and the ROI is easier to prove.  Devices stay in the control and ownership of the organization and its IT department. This scenario includes capturing data at the point of retail activity and enabling data capture and access to workers who traditionally do not sit at desks in front of PCs.

Enterprise Wide

The second scenario is where the true BYOD explosion is happening and has the potential to change the way we work everywhere. Cisco’s Internet Business Solutions Group (IBSG) recently conducted a survey,  Read More »

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