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R & D Moves to Partnership Model: Technology Strategy is Critical

Recently, the Economist highlighted the shift from government funded models to private funded models for R & D.  As we know, R&D serves as the font of new ideas and leads to mass transformation of industries.  Concepts such as the internet and satellite communications resulted in part from publicly funded R&D.
This is a real change for leading corporations. This puts more pressure on manufacturing companies to find and leverage key technologies to deliver new products and compete.  Most manufacturing companies focus on core capabilities. They typically licensed or purchased technologies that enabled continued operation.  But these were not partnerships. This could be very effective for a ‘fast follower’ company.  Innovative companies have typically used a range of R & D funding sources, especially internal, to fuel innovation.
But the rules are changing! New industries are emerging that require a new strategic approach to R&D and innovation. Companies that do not adapt will be disrupted. Read More »

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