In the last MSE blog, Reddy Babu talked about the new Location Aware Guest Captive Portal powered by the Mobility Services Engine (MSE). The MSE was first introduced to provide location based information as a core service to the network, but has since built out a suite of location-based services that take the location-based data from the wireless network to the next level. These services are collectively known as the Cisco Connected Mobile Experiences (CMX) solution. As you read in Dr. Brendan O’Brien’s blog last week, we have been introducing more and more features to the CMX solution.
Today I will expand on one of these new features offered by the Connected Mobile Experiences solution: Browser Engage -- which is our new network based location and context aware orchestration platform.
Browser Engage allows organizations to customize the web browsing experience for mobile users in their venue by offering various context-aware value added services. These services, such as indoor navigation and search, are available to the mobile user throughout their mobile web browsing experience. Browser Engage also helps organizations setup their content and serve them to the users based on device location. For example, an organization can deliver coupons or deals to mobile users based on their location within the venue—making the offerings much more relevant to the mobile end user. Imagine yourself in a mall and a deal shows up on your phone right around lunchtime that is valid at a food court right around the corner.
So, how does it work? Read More »
Tags: Cisco, connect, connected mobile experiences, context-aware, customer experience, guest experience, location, location based services, location-aware, location-based, mobile, mobile browser, mobility, network, technology, wi-fi, wifi, wireless
With the explosion of smart mobile devices, consumers expect to have Wi-Fi access at pubic venues everywhere they go. Venue owners are under pressure to provide reliable Wi-Fi guest access in a simple and easy way. Wouldn’t it be great to be able to do that AND extract some value out of your investment in setting up the Wi-Fi network as well? Cisco Connected Mobile Experience (CMX) is an industry leading solution provides just that: an easy, customizable and location-aware way to onboard guests using CMX Connect, an ability to gain insights into guest behaviors using CMX Location Analytics and an opportunity to engage guests in meaningful ways using CMX Browser Engage.
With MSE Release 7.6 coming out later this year, we wanted to give you a closer look at new feature CMX Connect. Read More »
Tags: Cisco, connect, connected mobile experiences, customer experience, guest access, guest captive portal, guest experience, guest portal, location, location based services, location-aware, location-based, mobility, mobilt, network, technology, wi-fi, wifi, wireless
As part of Cisco Live! last week, Cisco hosted a Connected Mobile Experiences Dinner last night with senior executives of some of our customers and partners in Shula’s Steak house at the Walt Disney Swan and Dolphin Resort in Orlando. One of the key points of the night was the presentation by Chet Patel, Director of IT at the Swan and Dolphin.
Chet discussed how Cisco’s Connected Mobile Experiences (CMX) solution has been deployed at the resort and the insights and benefits they are starting to derive already. The resorts executive business management are starting to get heavily engaged with the project and understanding the value that CMX can contribute.
Read More »
Tags: #CLUS, analytics, CIO, connect, connected mobile experiences, crowding, device, dwell time, Guest, hospitality, hotel, location, mobile, mobile device, mobility, operations, resort, swan and dolphin, WAN, wireless, wlan
It’s easy to share some time with the ones you love.
Use WebEx and you can host a video conference that lets you see your special love, your parents, your kids or anyone else you are missing on Valentine’s Day. You can see up to six people at once during your video conference.
Use WebEx absolutely free.
You can also record the conversation and save it -- so you have a lasting memory. Here’s all you need to do to get started. Read More »
Tags: connect, how to, Record, Recording, Valentine, Valentine's Day, video, video conference, WebEX