For the past 10 years, Cisco has had the unique privilege of sponsoring the Nobel Peace Prize Concert. This sponsorship has provided Cisco the additional opportunity to host global public sector leaders for a public services forum. I attended last month, where the theme of the forum was ‘Visioning Open Society’ and provided attendees the opportunity to meet with eighteen government and education leaders from Japan, South Korea, Bulgaria, the United States, Sweden and more.
Every year, the Business Marketing Association honors “people who, knowing the difference, refuse to take the easy way out” and successfully balance style with results. This year, we’re excited to be the recipient of 2 “Awards of Excellence” in the Business to Business category:
- Award of Excellence – New Product Launch: Cisco Videoscape
The Cisco Videoscape solution is “a service provider solution that lets consumers bring together content from pay TV, online, and on-demand sources. They can then combine content with social media, communications, and mobility to create a truly immersive TV experience.” The campaign started months before the official launch at the Consumer Electronics Show (CES) 2011. Awareness building using social media included the “What If Your TV Could…? contest, which invited people to Read More »
This Wednesday, April 13, at 2:00pm PDT, singer and songwriter Jewel will be performing a solo, acoustic set, live, to attendees of the National Association of Broadcasters convention, in Las Vegas. And to viewers in Chicago, and Dallas, and New York. And in Atlanta, Miami, Washington, D.C. and Sao Paulo, Brazil.
Live simulcast? Not really. More, the show is another example of how Cisco TelePresence technology and intelligent networking are bringing people together - audiences and artists, in this case - through video. It’s a collaboration between us (for the TelePresence components), AT&T (for intelligent TelePresence connectivity) and Marriott (which operates TelePresence viewing rooms throughout the world.)
Here’s how it works: Jewel sings, in our San Jose TV studio. Video capture moves through two TelePresence codecs, then through AT&T TelePresence Bridges, to link to the multiple receive sites. Simultaneously, the video moves through a Ustream encoder, for live streaming on the Web and any type of display screen.
Those of you who know Jewel know that she doesn’t believe in a set list of songs, performed in sequential order. Rather, and from her childhood experiences performing on the road with her father, she prefers to read her audiences -- to feel them out for the right song mix.