All enterprise social collaboration platforms include gathering points whereby people can unite with others around a common goal; for example, a program or project, social interest, organization, market segment, product, corporate initiative, technology, etc. Within Quad – Cisco’s Enterprise Collaboration Platform and product – these gathering points are referred to as communities. The longevity of any given community will vary based on several factors, which include temporal needs, relevancy, and usefulness. Some communities will be required for a long time while others may only be needed for a short time. Without clear mechanisms to identify the usefulness of each community and manage those that reach end of life, a social collaboration platform can become difficult to manage from a community governance vantage point. The performance of the platform can be negatively impacted by excessive community clutter resulting from orphaned or unused communities.
On February 3rd of this year, Cisco announced its membership in, and commitment to, the OpenStack community. OpenStack is an open source cloud computing software project founded in the spring of 2010 by Rackspace and NASA, and which provides compute, storage and image management services for cloud computing environments.
In his announcement, Lew Tucker, VP and CTO of Cloud Computing at Cisco, stated:
Since joining Cisco several months ago, you may have heard me talk about the importance of architecture, APIs, and open source in Cloud Computing. So today, I’m particularly proud to announce that Cisco has joined the OpenStack community. The effort here is being led by the CTO organization but also draws on other engineers throughout Cisco’s product groups to help with the design, specification and development of this open source cloud stack. And yes, that does mean code.
Fast forward to September 23rd, 2011. On this date, Cisco, along with an extremely dedicated group of developers from several fellow members, including Nicira and Citrix, delivered the first fruits of that labor. The first experimental release of OpenStack’s cloud network service, Quantum, is now available for download.
For those of you who may not be aware, we at Cisco take our commitment to our communities very seriously, but that doesn’t mean we don’t have fun when we volunteer!
On August 17th, over 20 volunteers from the Cisco Enterprise and Mid-market Marketing group gave their time to support InnVision, Silicon Valley’s leading provider of housing and services for homeless families and individuals:
InnVision is a primary gateway for homeless families and individuals seeking shelter and resources that lead to self-sufficiency. Our comprehensive system of care promotes self-worth and dignity at multiple facilities throughout Silicon Valley, including shelters, longer- term housing options and service centers, each equipped to meet emergency and transitional needs of diverse, at-risk people. InnVision is…the Way Home!
Volunteers spent the day sorting clothing for InnVision’s store, prepping food for daily meals, and reading stories to children.
Kevin, Peter and I were tasked with sorting clothing. Being from the Manufacturing team, we couldn’t resist applying the lessons learned from the Manufacturing industry towards our volunteer duties. Recalling Adam Smith’s “The Wealth of Nations“, we quickly broke into teams for a proper division of labor. Safety is a top priority, so latex gloves were distributed to the sorting teams to follow OSHA guidelines. We carefully optimized our WIP to ensure that Bottlenecks –which threatened to shut down our line via the Bullwhip effect — were not created. Additionally, we applied classical queueing theory using exponential distribution to carefully model our Poisson processes. Read More »
In my mind, a piece of content that is shared with a friend, or friends, or followers, or the world is the ultimate measurement of its success. That person is validating that the piece of content they are sharing was valuable enough, interesting enough or topical enough to share with one or with many. They know the audience they are trying to reach and they target it to that audience with the sharing technology that is appropriate (Twitter, Facebook, Email, etc.).
This is the philosophy behind our new corporate news site, formerly known as “News@Cisco” and now being renamed to “The Network” (voted on by our over 180,000 Facebook followers). We are launching the new site this weekend and, hopefully, it will be live in your geography when you read this blog.
The Network is our effort to tell stories and share information on the topics that are the most important to Cisco, namely: Video, Collaboration, Core Networks, Mobility, Security, Data Center, Cisco Culture…and, more parochially to my team, Social Media.
We will create, share and curate content on these topics as a part of our overall Cisco voice. We have commissioned world-class reporters who have worked at Fortune, Forbes, BusinessWeek, Wall Street Journal, AP and more to create content on our core technology news topics. The purpose of these stories isn’t to showcase Cisco, but to create compelling content in the topical areas that we care about. We are supporting the generation of this content in the hopes that our audience shares it and becomes more educated on the topics that are important to Cisco and to our customers.
1. Be prepared for the holidays! While this typically means running out to get extra gifts for unexpected guests, for community managers, you can prepare for the holidays by understanding there will be a drop in participation. With in-laws visiting, holiday door busters and an overwhelming rush to deck the halls, your members have their hands full. Acknowledge this busy season and don’t be disappointed if your dialogue isn’t so lively.
2. Silent Night(s). Community members will most likely be juggling holiday parties, school plays, and vacation days during this busy time. Make sure everyone is on the same page and set some ‘quiet hours’. Alleviate some holidays stress and let them know it’s okay to be offline.
3. Deck the Halls. While members are preoccupied with the hustle and bustle of the holidays, use this time to review your community. Have members been asking for new enhancements? Explore your space and, if you need an update, get it in while members are dreaming of sugar plums dancing in their heads (Hopefully you can do this during #2’s silent night).