I’m thrilled to announce that Cisco has named Xerox as our new IT partner to manage Cisco’s global print operations, making printing services more accessible to our employees who work from different locations using a variety of desktop and mobile devices.
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Not a week goes by that I don’t talk with a customer about the reality of IT as a service (ITaaS). The question I am asked most often is, “Does ITaaS really create a competitive advantage for my company?” My answer is always “Absolutely.”
If you’re wondering why I’m so confident about my answer it’s because the ITaaS approach, when embraced by a company, empowers IT to sit closer to the front end of product and service creation. Repositioning IT to the front end allows us to become a strategic advisor to the rest of the company.
As a strategic advisor, IT can develop best practices, lessons learned, and business value examples from actual implementations done within IT’s own organization. These IT learnings help the sales organization and ultimately benefit the customer, which is what creating competitive advantage is all about.
Before I go on, a word about vocabulary. In the ITaaS model IT vocabulary and business vocabulary must be one and the same. If IT is to be a strategic advisor to the business and the decision-makers on the customer side understand business vocabulary, then business vocabulary wins. IT must be able to “talk the talk.”
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Tags: coc-business-of-it, it-as-a-service, ITaaS