Online video is growing at a rapid — if not explosive — pace, with innovation and disruption spreading across all areas of the value chain. Some of the greatest innovation is currently occurring around multiscreen delivery and related services.
To better understand the climate for video consumption, in March, 2012 the Cisco Internet Business Solutions Group (IBSG) surveyed 1,152 U.S. broadband consumers between the ages of 13 and 75+ to gain a better understanding of how they watch video: their habits, preferences, and the devices they use.
The study found that consumers spend more time watching Internet video today than watching DVDs/Blu-ray Discs, video on demand (VoD), or live premium cable channels — and they want to watch streaming video across a variety of screens. In the future, multiscreen delivery will take on greater importance as laptops, tablets, and smartphones advance and become even better video devices.
The cloud is here and here to stay. No one expects a wholesale move to the cloud overnight, but I’ve been hearing recently from numerous customers whose journeys are well underway, and some common themes are emerging as businesses explore various deployment models. Business agility, flexibility and balance sheet liquidity will drive cloud adoption, and, as the popularity of hybrid models increases, users will demand a seamless end-user experience between the cloud and on-premise systems.
A few weeks ago, I included these themes in my predictions about the future of cloud collaboration. This week I had the chance to speak with two Cisco customers about why issues such as flexibility, cost savings and user experience drove them to deploy cloud collaboration technologies and other cloud solutions. Sheila Jordan, senior vice president, communication and collaboration IT, co-hosted the discussion with me and offered her insights from an IT perspective. She also recapped the discussion, sharing some specific tips for how IT managers can best take advantage of the cloud.
John Jackson, vice president of global infrastructure and vendor management for D+M Group, said that he can relate easily to the prediction about business agility, flexibility and cost when thinking back to his company’s decision to move to the cloud. D+M Group employs people in several different operating divisions around the world and grew through a series of acquisitions, leaving the company to globalize shared-services IT team that did not previously exist. Read More »
Cloud-based collaboration IT solutions are a hot topic among my peers – with questions such as how do you make the transition to cloud, what solutions do you host in the cloud, how do you address security, and how do you manage legacy systems on premises in tandem with cloud solutions?
These are just a few of the discussion points that I addressed today in a media and analyst event with my Cisco colleague Eric Schoch, VP and GM, Cisco Cloud Collaboration, and two of our Cisco customers – the City of Charlotte, North Carolina and D+M Group.
Here are Eric’s cloud predictions and my tips for IT leaders:
1. Prediction: In 2013, we’ll see the cloud conversation shift to flexibility and agility as primary drivers of adoption.
The perfect trifecta is collaboration in the cloud as it delivers big benefits, large reach and low risk.
Or to state it another way: mobile and social meet cloud. Think about how collaboration is delivered – the consumption model is different.
Think cloud data center: this is another area of significant cost savings while offering flexible workloads – improving delivering of infrastructure services from weeks to minutes.
Flexibility and agility are very significant to IT professionals. IT will always be held to the total cost of ownership and reducing cost wherever it makes sense. And, we also have to deliver solutions and services faster. Cloud is the delivery mechanism to do this over time.
Cisco Live Europe returns to London this year more precisely at the ICC Excel Conference Centre.
By focusing on “What You Make Possible”, attendees are invited to hear customer testimonials and see Cisco’s innovation solutions that showcase what is possible when partnering with Cisco.
As usual the event is divided between a series of educational programs, starting on Monday January 28 with a full day of technical seminars , followed on the 29, 30, 31 and even Feb 1st by a large range of opportunities
Keynotes sessions with CTO Padmasree Warrior (1/29) and Data Center SVP/GM David Yen (1/30 )
Break out sessions
Meet the Engineers
I will not detail all the activities. I encourage you to check the website. If you’re in London you want to attend directly – If not you may want to check www.ciscolive356.com to discover a large choice of sessions that you can attend on line .
If you haven’t heard about Unified Management, it refers to our portfolio of data center and cloud management software products. Cisco’s data center and cloud management software helps our customers to deliver IT services faster, more efficiently, and with lower total cost of ownership.
This year we’ve made it even easier for you to learn about these software solutions, with several demo stands on the expo floor and more than 17 breakout and theatre presentations.
We invite you to join us at Cisco Live London and learn more…