Cisco Blogs


Cisco Blog > SP360: Service Provider

The Future of Media: Four Key Drivers Altering an Industry

Until recently, the global media industry had been relatively stable, with a robust value chain and well-defined business models.

Today, multiple factors are tearing at the fabric of those finely tuned business models: new players such as Netflix, Hulu, Amazon, and Apple offer consumers new ways of accessing professional video content; technology standards are in flux; and regulatory and macroeconomic factors undermine consumer and investor confidence.

Last week, more than 90,000 media and entertainment officials from 150 countries descended on Las Vegas for NAB Show, the annual National Association of Broadcasters conference. I attended to share some of predictions for the industry that we have developed in the Cisco Internet Business Solutions Group (IBSG). In particular, I spoke at a breakfast briefing for CxO-level executives about the impactful yet uncertain effects of four key drivers—consumer behavior, regulatory changes, technology, and macroeconomics—in an effort to better define their media-industry disruptions: Read More »

Tags: , , , , , , , , , , , , , ,

Case Study: Cisco’s Private Cloud and Lessons Learned

This is my talk I gave last week at Cloud Connect in Santa Clara. One slide that did not make the deck are the top reasons why people struggle with building private clouds

  1. Management and operations process.
  2. Culture
  3. Funding Model
  4. Service description and self-service interface

As my deck says, “I got 99 problems, but the tech ain’t one”

Building a “real” cloud involves the following success factors

  1. Well articulated corporate strategy with phases (crawl, walk, run)
  2. Engage existing automation teams for skills
  3. Well-defined, achievable service definitions that are automatable, volume
  4. Platform that does not lock into a specific hypervisor or cloud API
  5. A team that is trained (with specific roles) on the solution so that they can extend it in combination with the vendor’s services organization
  6. Get into production ASAP to drive value and organizational learning
  7. Union of OOB features and specific configurations for your environment.
  8. Articulated strategy for integrating with certain existing/deployed IT assets, and using the new “Cloud” as a way to shed IT baggage
  9. Recognition that your Cloud Management Platform is extensible to other areas in the IT strategy and that partner products may be necessary as well
  10. Have a suite / framework so you can maintain in the long term. And use external resources
  11. Need clear articulation of career paths once you start removing “button pushers.” design, operations, not implementation
  12. Focus on process outcomes, not process activities. Or end up with innefficient processes

Tags: , , , , , , , ,

Self-Service Arrives to Workload Automation. Have Your Users Paint Your Fence.

Self-Service Arrives to Workload Automation. Have Your Users Paint Your Fence.

It’s close to 11 p.m. on the last day of the quarter. And I.T. gets an urgent request to post-pone a closing of the books process because there’s a large order stuck in the CRM system.  This means that it won’t hit the books and be recorded as a sale.  The customer won’t get her order, the salesperson won’t get paid and finance will show a missing number.

Making matters more complicated, there’s a large marketing workload to process sentiment analysis that kicks off after close of business.  That whole workload looks like this:
image002.png@01CDAE1C.37FBAB50

This generates an urgent call to the team that manages the workload automation platform: Hold the closing workflow!  Stop the presses! And postpone the Hadoop workflow.

The admins have to get to their console find the job and pause it.  Not a huge deal, except there are thousands of jobs to be run and hundreds of business people calling on a regular basis, at all kind of hours.

Some customers have created help desks for their workload automation teams or even off-shore to serve these kinds of requests.

Read More »

Tags: , ,

With Targeted Professional Services, Service Providers Can Tap Small and Medium-Sized Business’s Demand for Cloud

uwe1-e1341940327203By Uwe Lambrette and Evgenia Ryabchikova,eryabchi IBSG Service Provider

Cloud is no longer a nascent market. The explosive growth of public-cloud providers —coupled with the relevance of the network in the delivery of cloud and IT services — has led many service providers (SPs) to treat this game-changing transition as a natural extension of their core business. While some SP cloud efforts have fallen short in customer demand and adoption, Cisco’s Internet Business Solutions Group (IBSG) believes there are significant opportunities for SPs in the cloud. To succeed, SPs need to tackle the cloud market in conjunction with a professional-services offer because many enterprises and small and medium-sized businesses (SMBs) do not have all the skills to design, build, migrate, and operate their own cloud solutions.

Based on 15 market interviews in Europe and emerging markets, as well as deep-dive project engagements, Cisco IBSG has explored why professional services are needed, what they should look like, and how they can be implemented. This FastFacts focuses on the SP opportunity to target cloud professional services to SMBs.

SMBs Have Specific Needs for Cloud-Oriented Professional Services Read More »

Tags: , , , , , ,

#IoE: Present and Future

Dave Evans  Joseph Bradley  This blog was co-authored by Dave Evans and Joseph Bradley, Cisco Internet Business Solutions Group (IBSG).

To receive the most value from the Internet of Everything (IoE), business leaders should begin transforming their organizations based on key learnings from use cases that show how IoE works in the real world. Cisco IBSG’s Economics practice recently developed 50 private-sector use cases to determine the Value at Stake in the new IoE Economy. It determined that $14.4 trillion of value (net profit) will be created or will migrate among companies and industries based on their ability to harness IoE.

This blog will provide both near-term and more futuristic examples of IoE in healthcare and marketing/advertising to help you better understand the possibilities of IoE in different time frames. We provide both a futuristic view (Dave) and a near-term perspective (Joseph). Read More »

Tags: , , , , , , , , , , , , , , , ,