Partner Summit officially kicked off today, with partners crowding in to the General Session for the opportunity to hear from John Chambers, Chairman and CEO, Bruce Klein, SVP of the Worldwide Partner Organization, and Edison Peres, SVP of Worldwide Channels.
Today’s presentations were all about strategy and channel evolution – and how a healthy, profitable partner ecosystem is so crucially important to helping Cisco and our partners thrive and grow. We got the chance to catch up with partners to hear their perspectives on today’s General Session. Here’s what they had to say:
Read on for a full recap of today’s General Session. Read More »
It’s been more than two years since we introduced the Cisco Cloud Partner Program and began putting partners at the center of Cisco’s cloud strategy. Now, we’re going wider and deeper with all of the ways Cisco helps you, our partners, win in the cloud era.
In the last two years, the cloud market has exploded and analyst projections are for continued growth in the future. Using Gartner research, we also understand that by 2015, half of all CIOs expect to operate the majority of their applications and infrastructure via the cloud, and that by 2016, global spending on public cloud services will grow to more than $200 billion.
There’s no question that the advent of cloud has changed the customer sales cycle. IT decision making power is increasingly moving into individual lines of business, whose managers are buying computing as an operating expense from cloud service providers or services resellers. Therefore, Cisco’s cloud strategy is to enable, versus compete with, our partners and customers – a major difference when you consider how other vendors restrict sales of cloud-enabled services to their direct sales teams. As a cloud enabler, Cisco helps customers build, deploy, and consume cloud services and at the same time, we stimulate demand for partners’ Cisco Powered cloud and managed services. Read More »
You can’t turn around without seeing new stats on the growth of cloud adoption. (One of our favorites stats states that by the year 2015, 50% of all CIOs expect to operate the majority of their applications and infrastructures via the cloud.)
While growth is imminent, many customers are still wary and concerned about risk. To both help partners better prepare for growth and help address customer concerns, we launched the Cloud Partner Program with three tracks: Cloud Builder, Cloud Provider, and Cloud Services Reseller.
On the heels of that news, Gartner released a report titled “Cloud Adoption at Risk without Big Channel Investment.” We’ve summarized a few of the key findings and recommendations for partners:
Through 2015, cloud service brokerage will represent the single largest revenue growth opportunity in cloud computing.
The channel has an opportunity to play a significant role in aggregation and brokerage services. The challenges facing enterprises building private cloud services or leveraging public clouds are significantly more complicated than just technology.