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We don’t need ‘The Rock’ to save the day, we just need to ‘Get Social’!

Mobile applications and sensors are commonly used to monitor traffic, health & wellness and incidents such as road traffic accidents.  But what about the threat of catastrophic disasters such as earthquakes where the loss of life can be unprecedented?

The sun drenched, Californian city of Pasadena is known for hosting the annual Rose Bowl Football game.  It is also located near the infamous San Andreas Fault (SAF).  If you paid attention in geography class at school or if you’ve seen the latest Hollywood blockbuster, ‘San Andreas’  starring ‘The Rock’, you’ll know that this means the city is at risk from earthquakes.

The Rock

Can ‘The Rock’ save the day?

It is suspected that one day California will be hit by The ‘Big One’.  This is a hypothetical earthquake of a magnitude ~8 or greater that is expected to happen along the SAF. Such an earthquake will result in devastation to human civilization within about 50-100 miles of the fault in urban areas such as Palm Springs, Los Angeles and San Francisco. No one knows when ‘The Big One’ will happen because scientists cannot predict earthquakes with any precision.  However, technology is providing them with data that in time will give Californian residents a fighting chance of survival.

Seismometers are highly sensitive instruments that detect seismic activity that occur before earthquakes strike. Unfortunately, due to their cost, the number of seismometers in California are limited.  The Southern California Seismic Network operates just 350 seismic stations and the Northern California Seismic Network has a further 412.

With the threat of ‘The Big One’ forever looming, The Caltec Institute in Pasedena embarked on a project to determine how they could provide a blanket of cheap Seismometers across the state.

Their answer? Smartphones! Yes, really!

Research conducted proved that accelerometers found in most smartphones are sensitive enough to detect large earthquakes.

Creating the ‘Community Seismic Network’ – Caltech is encouraging residents to opt-in to turn their smart phones into mobile seismometers by simply downloading an application called ‘Crowdshake’ onto their android device.

Caltec have said: “if only 1 percent of users in the area opted into the scheme, that few hundred seismometers would be augmented by several hundred thousand additional sensors giving sufficient intelligent processing”.

So how does it work?

Upon downloading the mobile application an algorithm executes in the background of the mobile device.  Algorithms are monitored and when seismic motion is detected by the accelerometer, a message is sent to a Cloud Fusion Center which includes the time, location, and estimated amplitude of the data that triggered the message.

Mobile seisomemetres

The benefit of the Community Seismic Network is huge.  A dense, city-wide seismic network could be used to detect earthquakes rapidly after they start and measure the strength of shaking accurately as it unfolds.

What would this mean to Californian residents? Well, it will enable immediate action to be taken to prevent damage, such as stopping trains and elevators, stabilizing the power grid, and deploying emergency teams.

This is an astounding example of the Internet of Everything! People, data, process and things coming together to save lives in real-time!

Whilst the application is currently a research prototype and not yet fully deployed for public use, Caltech anticipate that the capability of real-time early warning may convince users to download and install the application when it is readily available.

So quite simply, it pays to ‘get social’ especially on those days when ‘The Rock’ isn’t around the save the day!

Get-Social

 

Reference:

The Next Big One: Detecting Earthquakes and other Rare Events from Community-based Sensors.

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Cisco Partner Weekly Rewind – June 12, 2015

Partner-Weekly-Rewind-v2

Each week, we’ll highlight the most important Cisco Partner Ecosystem news and stories, as well as point you to important, Cisco-related partner content you may have missed along the way. Here’s what you might have missed this week:

Off the Top

I have had a great time in San Diego this week for Cisco Live US. I kicked off this week with a look at the Solution Partner Forum from Sunday. I also pointed out a dew of the things to look for throughout the week. I hope that helped you plan your week here in San Diego or at least follow along more easily from afar.

On Tuesday, Al Jacobellis gave you some insight on just how the security announcement this week affects Cisco Partners. If you did not yet read Al’s blog, be sure to check it out. He does a great job of showing you how our partner incentive programs can help you take advantage in the marketplace.

Edison Peres also had a great post this week on how application developers are completing the Intercloud puzzle here at Cisco. Let us know what you think of Edison’s blog, and join us in welcoming the new partners to Cisco Intercloud.

Finally, Rick Snyder wrapped up Cisco Live with his thoughts on the show and a look at how the Cisco Partner Ecosystem supports these Cisco events.

While I am happy to be home today, I already miss the energy and excitement from Cisco Live. It’s great to meet so many customers and partners who are putting our business outcomes in place every day. Read More »

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We’re Ready for Orlando (And I Don’t Mean Disney)!

Did you know…

  • There are so many attractions in Orlando that it would take the average traveler 67 full days to experience every one of them?
  • If you ate breakfast, lunch, and dinner at a different Orlando restaurant every meal, it would take you five years to eat at all 5,300+ of them?

We’ve packed our bags and we’re heading to Orlando next week. It’s not for the attractions or lunch buffets. It is for another exciting year at InfoComm. This year promises to be our best showcase yet and we hope you’ll stop by and visit us.

Experience delightful, user-first collaboration with Cisco Collaboration technology from Red Dot-awarded video systems to powerful integrator video components and flexible infrastructure models that make deployment easier, faster, and more affordable. We’ll showcase a full complement of video and unified communications solutions to show you how collaboration can be nearly effortless for companies of all sizes.

This year’s highlights include: Read More »

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Cisco Partner Ecosystem Supports Cisco Live US

As we close another fantastic Cisco Live week in San Diego, showcasing the latest solution developments from Cisco and our Partners, I can’t help thinking about the amazing journey we’ve experienced with our partners during Cisco’s 30 years.  Today, more than ever before, our ability to collaborate effectively with all partner types to deliver business outcomes to our customers is simply mission critical.

2015-06-09-WoSTour-2271 IntelCisco established itself as a market leader when we helped to build the internet.  Now, what’s tremendously exciting to me is that we’re at the forefront once again – as we drive to digitize everything – via the Internet of Everything (IoE).  Here’s even better news – the Cisco Partner Ecosystem has grown in breadth, depth and connectedness to help Cisco make the Internet of Everything come to life with Cisco.

Cisco Live really brought all of this to life for me – the journey and our collective readiness.  Read More »

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Business Benefits of Universal Intelligent Access Demonstrated at Cisco’s UK Showcase

Screen Shot 2015-06-11 at 4.52.42 AMGuest Blog written by Scott Morrison, Vice President SCTG – Small Cell Eng

Enterprises have long recognised the benefits of wireless – to enable faster, more productive working processes and a more empowered, more flexible workforce. After all, it is the enterprise sector that pioneered Wi-Fi deployments, often working with service providers, and it represents a significant business for Cisco worldwide. But the feedback from our enterprise partners is that businesses are hungry to build on this wireless foundation. Specifically, they want to extend the reach and power of their applications by combining the power of their Wi-Fi networks with the universal service of cellular networks.

Business BenefitsBusinesses want a simpler approach to mobile and they want it everywhere. For example, many workforce and process automation systems are isolated in individual locations today. Blending indoor Wi-Fi with cellular networks will help these systems to make faster, better and in time more predictive decisions.

This presents a both a challenge and a huge opportunity for service providers. Read More »

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