Cisco Blogs

Cisco Blog > SP360: Service Provider

See Cisco’s Proof Of Concept, IP-based Video Switch at NAB


Peter ChaveGuest Blog by – Peter Chave, Technical Engineering Leader, Cisco Video Software and Solutions

For as long as there’s been cause for broadcast video engineers to get together to talk shop, there’s been that big blob in the middle of the topological diagram — the frame-accurate crosspoint router, based on the coaxial workhorse that is the SDI (Serial Digital Interface.)

And at this week’s National Association of Broadcasters, in Las Vegas, broadcast video technologists will again assess the fate of SDI-based technologies, along the prism that is the inevitable and worldwide shift to their Internet Protocol (IP)-based successors.

The quest for an IP-based video switch — built from the off-the-shelf hardware that rides the cost curves happening in data centers Read More »

Tags: , , , , , , , , , , , ,

NAB 2015: Cisco Welcomes New Global Independent Software Vendors to Software Solutions Program

Paul BoscoGuest Blog by, Paul Bosco, vice president, market development, Cisco Service Provider business

 At NAB this week, Cisco is showcasing to media and entertainment companies its certification of independent software vendors (ISV) focused on media-centric applications.

The solutions available to customers involve a host of software applications paired with the Cisco Unified Computing System™ (UCS), and/or multiple Cisco Nexus 7000 and 3000 Series switches. Select demos of these solutions in action will be showcased at Read More »

Tags: , , , , , , , , ,

NAB 2015: MLBAM Hits It out of The Park with Cisco Virtualized Encoding

A few weeks ago, I posted a blog about the increased volume of encoder solution bakeoffs, inside the global service provider community. Today, I am happy to share another success story: MLBAM – Major League Baseball’s technology company. MLBAM is using our AnyRes Live encoders for adaptive bit rate (ABR) streaming to help support more than 350 individual, live channels of H.264-compressed video, to multiple content delivery networks (CDNs)– and not just from the 30 MLB ballparks.

Just last week, in fact, on the opening day of the 2015 baseball season, some 60 million viewers watched video via and — up Read More »

Tags: , , , , , ,

Cisco Partner Weekly Rewind – April 10, 2015

Partner-Weekly-Rewind-v2Each week, we’ll highlight the most important Cisco Partner Ecosystem news and stories, as well as point you to important, Cisco-related partner content you may have missed along the way. Here’s what you might have missed this week:

Off the Top

We are just a tad more than two weeks away from Cisco Marketing Velocity 2015 and Cisco Partner Summit 2015. With that in mind, this week on the Partner Blog was all about the upcoming events.

Sherri Liebo gave us a preview of Marketing Velocity on Tuesday. She gave us all a quick look at what to expect in Montreal on Monday, April 27, including a peek at the agenda. Take a look at Sherri’s blog and see just why she’s so excited that Marketing Velocity is being held in conjunction with Partner Summit this year.

Bruce Klein stopped by yesterday to post his preview of Partner Summit and to talk a bit about the progress Cisco has made with the Cisco Partner Ecosystem.

He’s not the only one talking about Cisco and its partners this week either. Zeus Kerravala of ZK Research posted his own blog this week called How Cisco keeps channel partners out in front of market trends where he talks about how Cisco has created such loyalty amongst its partners.

Both are great reads and will give you a sense of just what to expect at Cisco Partner Summit 2015. Let us know what you think in the comments section!

Exploring Virtual Partner Summit

I posted a blog early in the week about Cisco Virtual Partner Summit (VPS). VPS is the perfect way to keep up with what’s going on throughout the week in Montreal, even if you are not physically there. My VPS preview blog provides screenshots and a quick walkthrough of what you can do in VPS, and what you can expect to see.

VPS is a valuable tool that you should take advantage of if you’re not going to be in Canada for the events. Take a look and let me know what you think. Read More »

Tags: , , , , , , , , , ,

Changing the Mobility Market with Policy

The market for mobile devices is growing, and with it, the opportunities for new business services in existing and new markets. According to Cisco Visual Networking Index, by 2019, there will be 11.5 billion mobile-ready devices and connections, more than 4 billion more than there were in 2014. These devices will include traditional mobile phones and tablets, but will also grow to increasingly include machine-to-machine devices, including GPS systems in cars, asset tracking systems in manufacturing sectors, or medical applications making patient and health status more readily available.

Changing the Mobility Market with Policy

With this changing mobile landscape, Service Providers are also learning to expand their offerings with Read More »

Tags: , , , , , , , ,