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Putting Partners at the Center of Cisco’s Cloud Strategy: New Specializations, Marketing Tools

September 26, 2012 at 8:00 am PST

The worldwide cloud services market will likely surpass US$109 billion in 2012. What’s more, the cloud services market is a high-growth sector within the overall IT marketplace, a recent Gartner report says. No shock there!

So what are you doing to take advantage of this shift? Cisco is here to help you create demand for your services and market them, too.

Last year, Cisco introduced the Cloud Partner Program. Today, the program has 133 approved Cloud Builders and 46 approved Cloud Providers. Collectively, the 46 Cloud Providers are offering more than 50 Cisco Powered Cloud Services to the market.

Today we’re taking the next step along that path and introducing a Master Cloud Builder Specialization that rewards channel partners who have proven capabilities to build and deploy cloud-ready integrated infrastructures using Cisco solutions and our partner cloud offerings across storage, virtualization, cloud management, and virtual desktop.

Essentially, Cisco is elevating the Cloud Builder role from a designation to a full-blown Master Cloud specialization. (After September 19, 2012, Cisco will no longer accept new enrollments or applications for the Cloud Builder or Cloud Infrastructure designations.)

The new Master Cloud Specialization comes with differentiated branding and incremental financial incentives, too. With this new specialization partners can create competitive differentiation and facilitate a new generation of IT and cloud services. We talked to Susheel Chitre who is the Director of Cloud and OEM Business Development at Cisco, and he told us some more ways that Cisco is helping partners help themselves and customers.

“We help partners differentiate services and offer support to help you build and sell unique solutions to customers so they can select the right cloud model and solution for their networks,” he said.

We’re not only helping you differentiate and build new services, we’re giving you new tools to help you market your solutions directly from Cisco’s web site. How’s that? Keep reading.  Read More »

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Welcome Marc Girardot, IBSG, to the Manufacturing Industry Blog

September 25, 2012 at 10:04 am PST

Please Welcome Marc Girardot to the Manufacturing Industry Blog

It is with great pleasure that I introduce Marc Girardot as our latest Manufacturing Industry Thought Leader. Marc has a distinguished career at Cisco and is currently managing director of the Global Automotive Practice in the Cisco Internet Business Solutions Group (IBSG).

As a core team member of IBSG’s manufacturing senior staff, he provides strategic assistance to car manufacturers and to related organizations looking to capitalize on the transformative power of new technologies. Marc consults with senior executives from the auto industry and coordinates Cisco’s global efforts to accelerate innovation and industry  transformation in automotive.

Throughout the globe, Marc and his team have worked for most Auto OEMs on topics such Innovation, Connected Car, Customer Experience, Next Generation Dealers, the Car of the future, Distributed Engineering, and Corporate Culture.

Most recently, Marc co-authored with Michael Schwarz an industry-changing point of view called Electronics-ization in Automotive: Reinventing the Car Industry Model to Boost Profitable Innovation“  which I encourage you to read. Read More »

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A Lifeboat For The iPhone Flood. Cisco ASR 901

4G mobile Internet is back in the news with word that Apple has sold over 5 million LTE-enabled iPhone 5s in the first three days it went on sale, and I know that my wife is counting down the hours until she is eligible for an upgrade (likely my two-year old daughter too… if she could talk.  Have you seen how kids naturally master an iPhone like Ronaldhino and soccer ball?).

Whether it’s for uploading pictures of the kids to social media sites or getting work done faster, over 100 million smartphone users will belong to the “gigabyte club” (over 1 GB per month) in 2012 according to the Cisco Visual Networking Index. However Read More »

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BYOD: Employee-Led Innovation Goes Global

 Millions consumers around the globe are buying smartphones, tablets, and other advanced mobile devices loaded with features and apps that can be used for business as well as for their own personal communication and entertainment needs. Many of these people have started taking these devices to work and integrating them into their daily workflow. This trend is often called “bring your own device,” or BYOD.

Cisco’s Internet Business Solutions Group (IBSG) wanted to know how prevalent BYOD is, and how corporate IT departments are handling these new devices in terms of support, network access, and security. In the spring of 2012, we surveyed 600 IT decision makers in U.S. enterprises, and then expanded our study in the summer of 2012 to include 4,900 IT decision makers in midsize companies and enterprises – in a total of nine countries.

Read More »

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Your Cloud, Your Way, Delivered by CSC

September 25, 2012 at 7:17 am PST

CSC’s portfolio of cloud solutions has quadrupled along with the global customer base. It’s unique offering, BizCloud, saves months and millions of dollars over the other “do it yourself” private clouds.

What’s the secret behind this success?

A unique cloud-business model

Take the best elements of a public cloud – scalability and convenience, combine with the security of a private cloud. Add a best-in-class infrastructure-as-a-service layer. Top it off with a menu of cloud services options. Then bill as a service from a standard rate card and include a pay-as-you-go plan.

What do you get? A unique solution that CSC calls BizCloud.

BizCloud delivers the security and exclusivity of a private cloud with elasticity and a pay-as-you-go rate structure.

Differentiation through automation

You might wonder, how did CSC circumvent the time consuming and costly business of managing a  cloud environment? The answer is: better automation.

Automation simplifies management, reduces costs, increases business agility, and leads to a competitive advantage which is why CSC chose the Cisco Intelligent Automation for Cloud solution.

“The Cisco Intelligent Automation solution is also used by Cisco IT, and when we saw how Cisco uses its own cloud automation product, we were encouraged. It will be an essential component of our long-term reference architecture for the enterprise cloud,” says Eli Almog, CTO for Cloud, CSC

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