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Big Changes Are Coming For Cisco SMB

As the Director of SMB Sales within Cisco’s Worldwide Partner Led Organization, I get a first-hand view of Cisco’s role in the SMB space. Each month, I’ll share my thoughts on Cisco’s SMB strategy and give you a glimpse into some of the changes that are ahead for Cisco and its partners selling into this hugely important market.

SMB will represent a $25 billion market by 2016, and these customers Read More »

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Capturing B2B Audiences on Valentine’s Day Using #RealTimeMarketing

February 20, 2013 at 6:00 am PST

On February 14th, it’s hard to keep your mind focused on work. If you’re like me, you were wondering if the flowers, candy, and teddy bear you ordered would get delivered to your wife on time, or if the butcher would have any steaks left by the time you made it to the market after work. Frankly the last thing on my mind was the possibilities enabled when we connect people, processes, data and things, also known as the Internet of Everything (#IoE).

Valentine

This Valentine’s Day, Cisco’s Social Media Marketing team leveraged a broadly engaging topic that very few people would associate with the Internet of Everything through real-time marketing. Read More »

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Mythbusters: Unified Access Edition: Part 2

There’s been a lot of buzz around our recent Cisco Unified Access Solution announcement. We understand there is also some confusion around what’s what, what’s required for Unified Access, and what the impact will be on IT.

In true Mythbuster fashion, let’s all discover why no myth is safe – through a 5-part series of posts. Yesterday in Part 1, we debunked the myth that a move to Cisco Unified Access solution requires the complete replacement of the existing access switch infrastructure.

Myth 2: The Cisco Unified Access Solution will negatively impact network and application performance.

False. The release of the Cisco Catalyst 3850 delivers industry-leading performance with up to 40Gbps. wireless throughput per switch for industry leading 160Gbps in a four member stack. For wireless-only deployments the Cisco 5760 Wireless LAN controller delivers the industry’s highest performance in a 1RU controller with 60Gbps. throughput.

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Gold, Silver, Bronze and …Green! Cisco Wins AT&T Supplier Sustainability Award

Today’s always-on, connected lifestyles and business practices have reached new levels according to the Cisco Visual Networking Index Global Mobile Data Traffic Forecast for 2012 to 2017.  In fact, in the next five years, worldwide mobile data traffic is predicted to increase 13-fold, with global mobile data traffic growing 70 percent in 2012.

hWith customers on all seven continents, Cisco provides essential Internet networking platforms that enable these connected experiences, and we embrace our profound responsibility to deliver innovative networking solutions that also minimize energy consumption and environmental impact.

 So it is with great pride for Cisco to receive AT&T’s 2012 Supplier Sustainability Award in Energy Efficiency, which recognizes outstanding contributions in energy efficiency, environment, greenhouse gas emissions, and water use. These are topics of critical importance to both our business operations and the environment.

hSmartphones and other connected technologies have increased data traffic on AT&T’s networks by 20,000 percent between 2007 and 2011. Cisco’s Cisco Carrier Routing System is helping AT&T meet growing data demands while also staying on track to meet its goal of reducing electricity intensity 60 percent by 2014, over a 2008 baseline. 

Cisco has received top rankings for its environmental sustainability efforts including being included in the Carbon Disclosure Project Carbon Disclosure Leadership Index for five consecutive years (2008-2012) and being ranked second in Greenpeace’s Cool IT Challenge in 2012.  Cisco has also been recognized by Corporate Knights, Forbes Magazine, and Interbrand for its commitment to sustainability

Cisco recently announced that it had achieved its greenhouse gas emissions (GHG) reduction goal in 2012 and set a new target of cutting GHG emissions worldwide by 40% absolute by FY2017.

Congratulations to the Cisco service provider engineering team and the entire Cisco engineering organization for this achievement and its continued efforts maintaining this critical balance for our customers and partners.

Additional details regarding Cisco’s commitment to energy efficiency can be found on our Cisco Corporate Social Responsibility Web page and in our 2012 Corporate Social Responsibility Report.

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Mythbusters: Unified Access Edition: Part 1

There’s been a lot of buzz around our recent Cisco Unified Access Solution announcement. We understand there is also some confusion around what’s what, what’s required for Unified Access, and what the impact will be on IT.

In true Mythbuster fashion, let’s all discover why no myth is safe – through a 5-part series of posts. In this series, we’ll look at some of the most common myths that have been floating around and unveil the truth.

Myth 1: Moving to the Cisco Unified Access solution requires the complete replacement of the existing access switch infrastructure.

This is pure fiction. Cisco has always promoted that the network infrastructure should evolve and we understand that different organizations will feel the impact of the Internet of Things, mobility and BYOD at different times and will address them differently. The new Cisco Unified Access solution provides you flexible deployment options, including separate wired and wireless, converged access, cloud-managed, and more. The deployment model chosen will depend upon the lifecycle of the existing infrastructure.

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