Email is great, but sometimes a team just needs to meet face to face, and as we all know, that’s not always financially practical. That’s where TelePresence comes in. Many businesses have been using the technology for years. But I just experienced it for myself recently, and came away totally impressed. If you haven’t seen it before – TelePresence delivers high-quality, lifelike video conferencing. I had been at Cisco for a month or so, when I went to my first TelePresence meeting. I couldn’t believe how great the quality was. Read More »
Who is running digital marketing in your company? Your company’s social media team? The web marketing team? The product marketing team? Your bloggers?
Truth is, everybody in your marketing organization should be engaged in digital marketing today; the marketing message, vision and goals of your company should be reflected in everything your employees do that is related to the product and your customer.
With that being said, wouldn’t it make sense for your marketers pertain to understand how these digital channels come to life? Wouldn’t an educated and able internal workforce help you build integrated marketing programs and break down silos?
Here at Cisco, our answer was yes. And with that the Digital Marketing Forum was born. The Forum provides a communal place where we can demonstrate, educate and enable our internal workforce to use digital marketing, while encouraging best practices and the opportunity to share learnings.
After successfully pulling off our first Forum, we want to share 10 tips which will help you plan yours:
- Get executive commitment. Work with your executive team on topics and get their support for the forum.
- Make it count. Research the groups that should be invited, gather email alias and names and send out a save the date ahead of time. Be aware of global teams and their time zones.
- Plan for success. Treat this internal event as you would any external event and plan ahead of time with firm deadlines.
- Pick one topic or message. Don’t overwhelm your audience, keep it to one simple message or topic of great importance.
- Be flexible. Have a back up plan in case a speaker or topic falls through.
- Be mindful of the event length, date and time. Try to limit your event to 2 hours maximum and pick a day and time of the week that is not crazy busy (don’t try to get people Monday morning… )
- Put on your teacher hat. How can you present your learnings and best practices so people can easily follow and remember? What worked for us was 10-minute case studies.
- Use digital channels. Make sure mobile and onsite workers can attend through online channels.
- Get an outside speaker. Share industry thoughts and knowledge from a different perspective; define topics beforehand.
- Evaluate and adjust. After the event solicit feedback trough surveys, polls, chats, comments on your community sites; ask people for ideas and new topics.
As a quick reminder , to participate to this 6 weeks challenge and have a chance to win every week a new iPAD, you want to visit our Facebook page. The questions are submitted on Sunday midnight PST, and answers have to be provided by Friday noon PST. Participation is easy and fun and allow you to collect points to compete for the highest IQ score. This best Unified Data Center “brain” will be the winner of the Grand Prize (valued US $2000). Every week-end , you can answer bonus questions, which give you additional points to catch up for the Grand Prize
So it’s Friday again, and we just finished the 5th week of this contest!
And it’s now time for our bonus questions ! This coming week –end bonus question are covering Intelligent Automation , LISP, Nexus 7000 , big data , and Cisco Validated Design (CVD) for Cloud . If you check regularly our blogs, you are in a good place – Following also @drombaut and @ciscodc is a good idea to get clues .
Each correct answer will give you 20 points – So you don’t want to miss the opportunity to catch up for the Grand Prize.
If your Unified Data Center IQ is higher than 100 , you still can be the winner , as this week-end can bring you 100 points , the next week another 50 points , and the following week-end another 100 points.
I am going to spend the next couple of posts digging through one of the more interesting new technologies we are working on: a standard called Locator/ID Separation Protocol (or LISP). Why should you care—well if you are looking at deploying clouds, supporting mobility of end-points or VMs or are managing a routing architecture or any meaningful size or complexity, I think it will be worth your while to check out LISP.
LISP is a new approach to routing that is designed to address the changes in how we are using our networks. Lets explore LISP through the lens of one of the biggest challenges facing network architects today: properly tackling mobility, whether its mobile endpoints like smartphones, tablets or squirrels or the mobile workloads that are at the heart of server virtualization and cloud computing. While mobility this is probably the “sexiest” use case right now, there are a number of other use cases, like routing architecture scalability and IPv6 migration, which, while less alluring to all but the biggest networking nerds, are no less important.
Growth in mobile network traffic is staggering: Driven by the onslaught of devices that are now connected to the Internet, mobile data traffic is expected to grow three times faster than fixed IP traffic, exceeding 6 exabytes per month by 2015, according to the Cisco Visual Networking Index. This presents service providers (SPs) with a tremendous opportunity to invest in Wi-Fi services to create carrier-class Wi-Fi experience and increase revenues.
While specialized providers have operated commercial Wi-Fi hotspots for nearly two decades, most SPs see Wi-Fi as a fairly new business. To understand the implications of Wi-Fi on SP operations, Cisco® IBSG interviewed a number of SP executives. Following are some of the key insights, which are further discussed in “Wi-Fi for Service Providers: Challenges and Opportunities for Carrier-Class Operations”:
- Basic Wi-Fi service coverage expansion is still the main driver—Even among established Wi-Fi SPs with a large number of hotspots, the average yearly increase in access points is 14 percent.
- Value-added Wi-Fi services Read More »