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CMX Connect – An Innovative, Location Aware Guest Captive Portal

connect1With the explosion of smart mobile devices, consumers expect to have Wi-Fi access at pubic venues everywhere they go. Venue owners are under pressure to provide reliable Wi-Fi guest access in a simple and easy way. Wouldn’t it be great to be able to do that AND extract some value out of your investment in setting up the Wi-Fi network as well? Cisco Connected Mobile Experience (CMX) is an industry leading solution provides just that: an easy, customizable and location-aware way to onboard guests using CMX Connect, an ability to gain insights into guest behaviors using CMX Location Analytics and an opportunity to engage guests in meaningful ways using CMX Browser Engage.

With MSE Release 7.6 coming out later this year, we wanted to give you a closer look at new feature CMX Connect.  Read More »

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Medianet in Action

I recently wrote a blog discussing the Value of Medianet in which I listed the benefits and associated costs of adoption. Remember that in simple terms Medianet enables a granular QoS policy and also provides a systematic approach for video troubleshooting. In this article I’m going to provide an example of Medianet in action as it has been my experience that most people, at least initially, struggle to visualize the impact Medianet has on the day to day operations of a Cisco collaboration solution running over a Cisco networking infrastructure.

In my previous blog I said that “Medianet reduces operational support costs.” I’m now going to attempt to show you how.

The first thing we can enable is edge monitoring, which allows the IT team to centrally check upon the health on any given endpoint and also ascertain its call status. Take a look at this video below:

As useful as it is, end point monitoring is only of limited benefit when problems start to occur. Electronic confirmation of what impacted end users are seeing is not what is actually required. We need a way to proactively troubleshoot issues as soon as they appear. The combination of Medianet enabled applications communicating with a Medianet enabled network, which is overseen by an intelligent management application is the means by which Cisco provides this. Read More »

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Big Business from Big Data

“Dad, how many mobile phones were sold last year in the whole world?”

“Is this a trick question? Well, there are about 7 billion human beings on earth. Assuming every…”

“No, no—give me a number.”

“Well, I am not 100 percent sure. How many do you think were sold?”

“1.75 billion.”

“How do you know?”

“Dad—it’s on the Internet!”

My 10-year-old daughter left the room, triumphantly. I looked after her—admittedly feeling a little bit jealous. I wanted to be 10 years old again, too. I’d like to grow up with access to any information, available at any time, at the touch of a button. And this is only the beginning. Soon, tailored information will be provided to us proactively, before we even know what to ask for.

It’s easy to forget how incredibly rapid technological development has been. The true uptake of the Internet happened only about 15 years ago. Think about what would happen if your family had to spend an entire week without being connected to the Internet and the constant global interactions to which we have grown accustomed. The next ”big thing” is always around the corner, waiting to disrupt everything we take for granted today.

So what will be the next big thing in technology? This is a topic of endless debate on the Internet, at dinners with friends, and in the trade press, with the discussion often descending deep into the weeds of architectures, capabilities, protocols, and standards. However, for a business executive, the only thing that really matters is the business impact. The only relevant business question is ultimately, “How can I improve my business performance enabled by technology?”

Big Business from Big Data - FINAL

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Transforming I.T. for the Application Economy

Applications have become the lifeblood of our economy. They are how business is done; how partners and suppliers interact; how employees connect; how consumers share, learn and buy. Every business is becoming an applications business. Every industry is becoming an application-centric industry, and the business model shift is only accelerating.  We all truly live in an application economy now.

And think about this: by 2020 there will be fifty billion things connected to the Internet. New and valuable connections will be formed between those things and people, processes and data, creating the next wave of the Internet – the Internet of Everything. Most of us will experience the value of the Internet of Everything through applications. This shift to an application economy is perhaps the biggest IT market transition of all.

Business leaders are struggling with the pace of change. And Chief Information Officers (CIOs) feel the pressure more than most. The complexity of information technology (IT) is slowing down their ability to enter new markets, to deliver new products and services, to manage risk and security threats, and to drive more efficiency into their organizations.

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B2B Buying is Very Personal

Believe it or not, consumers feel more emotionally connected to Cisco than to Apple, Amazon, McDonalds, or even Nordstrom’s.  New research just out from Google and CEB Marketing Leadership Council, is pointing to the fact that customers are more emotionally connected to B-to-B brands than to consumer brands.   Really?   Yes, and with the data to back it up:

Research from Google and CEB Marketing Leadership Council

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