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Wi-Fi Value-Added Services Improve the Retail Bottom-line

Retailing has always been a tough business.  But, the move to online shopping, the challenging economy and changes in shopper’s behavior has placed even more pressure on traditional retail margins.  Retailers are constantly looking for ways to get more people in to their store and to spend more.  Traditional retailers have long envied the massive amounts of valuable data that online retailers have available to help them better understand customer behavior and implement winning marketing tactics.  Online retailers know such valuable information as: how frequently customers return, how long they spend on the site, what they looked at but didn’t buy and where they went before and after coming to the site.  With this information, online retailers are able to rapidly adjust prices, promote certain items, and re-configure the layout of the site in almost real-time in order to increase the probability and value of a sale.  None of these data and insights has been available to bricks-and-mortar retailers – until now.  The increasing availability of Wi-Fi in retail locations is changing all of that.

Shopping malls and retailers are increasingly offering Wi-Fi to their customers as a service to connect their mobile devices to the Internet.  Hidden in this Read More »

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Connecting Experts to Customers with Omnichannel Delivery

Are you familiar with the bank of yesterday? One where trying to meet with an expert can translate into being required to travel across town or deal with lengthy wait times and lines? Where it can take days and even weeks to receive and sign documents to close a mortgage or open a new account? And yet many other aspects of your life can be addressed from the privacy and security of your home, at a time that is convenient to you.

I suspect many have encountered these or similar frustrations while attempting to gain valuable advice and support from a financial expert at a bank. However, these are becoming issues of the past thanks to the emergence of the omnichannel banking model.

The bank of now is here. Customers may make their own choice of when, where, and how they want financial service interaction. The omnichannel model orients the bank to focus on the customer, independent of product or geography, enabling customers to connect with the right expert at the right time at their preferred channel. One key to executing this strategy is recognition that a bank has to go beyond yesterday’s multi-channel integration by leveraging technology to virtually connect customers with the people who are best suited to address their needs. To get started down the omnichannel path, Read More »

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Don’t Forget! Register for Webinar: 802.11ac in Higher Education

Curious about how to use 802.11ac in Higher Education and other high density wireless environments?

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Tomorrow, July 24, we are hosting another 802.11ac webinar, this one focused on Higher Education. We will feature Mark Denny, Cisco Product Manager from the Enterprise Mobility Group, who will provide an overview of 802.11ac, discuss the benefits of 802.11ac and provide a summary of Cisco’s 802.11ac Solutions. We will then have Greg Sawyer, the Manager of Communication Services at the University of New South Wales in Sydney Australia, discuss his experience with 802.11ac, the reason why he is deploying 802.11ac and the benefits he expects from this emerging technology.

The webinar is tomorrow, Wednesday, July 24th @ 3PM PDT. Here is the registration link. If you miss it, we will have it available on demand here shortly after. Also, if you missed last week’s 802.11ac Webinar for Healthcare, it is available in the dropdown on demand here.

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Ask The Internet of Everything Futurist: “When Will We Get Our Flying Cars?”

Flying cars. Robots. Biometric devices. These are just some of the things I get to think about and research in my role as Cisco’s Chief Futurist. As the Internet of Everything continues to connect more people, process, data, and things it is exciting to think about the possibilities.

Looking at life 50 years ago can give us perspective about just how far we have come. In 1963, push-button telephones were first introduced and the world’s population was 3.2 billion, less than half of what it is today. The next 50 years will be just as revolutionary and life changing, perhaps even more so.

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In the Internet of Everything, “Everything” Includes YOU

You wake up feeling rested thanks to systems that “know” the best temperatures and lighting for your personal sleep patterns. While brushing your teeth, a smart (very smart) mirror tracks your vital signs and pronounces all systems go. It then suggests a high-protein breakfast, since the intensive financial analysis on that day’s calendar will demand concentration. But first to the gym, where biometric sensors embedded in the fabric of your workout clothes track minute-by-minute progress.

A far-off future vision from Hollywood? Not at all. These technologies are on the horizon and may be impacting our daily lives in years to come. And they dovetail into a massive societal and technological shift that Cisco calls the Internet of Everything (IoE).

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