Cisco’s Financial Services Industry Marketing team is pleased to welcome a monthly contribution from industry professionals sharing their insights and observations on key trends in the Financial Services industry. The opinions expressed in these posts are those of our welcomed guests and may not reflect the opinions of Cisco.
Jerry Silva, Principal at PG Silva Consulting, is a 25 year industry veteran in retail banking business and technology, and advises institutions on technology strategy as well as contributing thought leadership to a number of industry conferences and publications like the Financial Times, the Economist, and the Wall Street Journal.
Time for Banks to Join Us in Our Daily Lives
I’ve been in the market for a new pair of earbuds. Due to the big storm that hit Boston a few weeks ago, my earbuds were lost during the hectic scurry to fly home before the blizzard hit. Once I was safe at home, I visited a few “big box” retailer online sites to check out the latest technology. Using the stores’ customer review sections, I found a suitable pair that seemed to fit my needs, then I checked prices and searched for physical locations near me that had them in stock. My local store didn’t have them, but another location five miles away did have a few. After a quick sales chat with a store representative, I bought them through the web site, drove to the store, and picked them up at the customer service counter saving me the wait at the cashier.
Most of you will recognize this series of micro-experiences as a typical, and more importantly, single event in our e-commerce lives. The experience was seamless to me; A single journey – using transparent channels – to acquire a new set of earbuds. I was able to get the “Three C’s” I needed to complete the transaction; Credibility from other consumers on the quality and reliability of several models, Convenience of homework and shopping from anywhere (using my smartphone at one point), and Choice having the earbuds shipped to me if I wanted, or in my case, picked up at a physical location.
This post is about Banking, so you know where I’m headed with this… Read More »
Isn’t it great to meet your respected peers all in one place to share ideas on improving industrial business performance?
Executives, engineers, developers and analysts did just that at the ARC World Industry Forum in Orlando recently. And Cisco representatives were there to discuss the challenges and rewards of networking in industrial environments. Here is a summary on forum discussions specific to cyber security, the Internet of Things and risk management.
Brian Uffelman is a Security Solutions Architect for the Cisco Connected Industries Group. In this video Brian summarizes his talk on securing the end-to-end (Plant-to-Business) network from internal network threats. Brian speaks of the benefits of a complete security architecture that starts in the DMZ to keep threats out of the network and extends security all the way to the individual production user. Read More »
Europe’s leading home improvement retailer, Kingfisher, was looking for a way to streamline its supply chain and enhance their direct sourcing. As a company that makes do-it-yourself projects easier and more affordable, Kingfisher was facing increasingly difficult logistical challenges with key partners and offices spread out across the globe.
Employees from multiple locations had to travel frequently to meet with buyers and quality control teams in operating companies, resulting in huge travel costs and significant wasted time . Kingfisher found that these issues impeded design processes and the company’s attempts to adopt more agile ways of working.
4-3-13 Cisco Social Media Executive Panel Broadcast
“How do you get executives involved in using social media themselves? How do I make it relevant for them and their business initiatives? And how do I show them value for participating right away? ” Our social media training team is approached regularly with questions like these in hopes that there is a simple formula to include each executive into the social stream and as quickly as possible.
Are you finding yourself in the same situation? Know that you are not alone. Much of the research I continue to read indicates that there is a growing interest among executives to use social media, but we still have a ways to go.
In addition to the questions we will ask the executive panelists, we want to open it up to you as well! Do you have questions related to this topic you would like to ask these executives? And are there other areas regarding executives and their social media participation you are interested in learning more about?
Join in the conversation using the #ciscosmt hashtag starting now and during this live broadcast. We’ll do our best to pose your questions to the executive panelists. And follow the #ciscosmt hashtag for more details.
In the meantime, here are some tips to get executives involved in social media. Are there other best practices you find helpful when encouraging executives’ participation in social media?
Getting Buy-In Tips
Identify with the executive’s mindset
Show the executive the money or bandwidth savings
Outline ways to capture metrics
Set realistic expectations
Develop short- and long-term strategies
Take small steps, starting out with listening to keywords to get a feel for the conversation
Encourage executives to participate in existing social channels to get started, even practicing in internal platforms first
Look for ways to make social media use relevant to their business needs and areas of interest
Show them examples of other peers that are using social media and its value as well as ways they can incorporate participation into their regular routine
Expand awareness around building personal reputations and integrating with business initiatives
Help executives participate directly rather than participating for them
Provide executive supporting teams with the proper training and resources
Monitor participation and offer helpful tips and coaching along the way
Did you know the number of mobile-connected devices has broken the 1 billion mark? We have become more reliant on the Internet to get things done, take care of customers, and expand our businesses. This is a very important topic for partners, including small business partners.
Cisco’s newly expanded small business portfolio can help your customers better address their needs in this increasingly mobile world, where connectivity on a range of mobile devices is crucial. You already know that Cisco helps small businesses perform to their maximum potential through offerings that span security, connectivity, and collaboration. Cisco’s latest offerings continue that story, helping our partners fuel small business success and paving the way for future growth. To learn more about these recent announcements and how you can seize new market opportunities and add value to your customers, check out my recent post on the Small Business blog.