You’ve often heard me say that Cisco partners need to continue to evolve their businesses to stay competitive and be successful. As the trend for delivering technology as a service continues, now more than ever partners must evolve their business to support the demand for new consumption models, like cloud and managed services. And in order to support our partner’s evolution, Cisco is evolving our Partner Program with the availability of the new Master Cloud Builder Specialization.
As I announced at Partner Summit back in April, this new specialization brings together the data center architecture specialization, Cloud Builder designation and adds competencies to deliver solutions like Vblock, Flexpod, and VXI. Think of the new Master Cloud Builder specialization as the customer’s “one-stop shop” for the highest level of competencies for data center and cloud.
No matter which analyst report you read, the market opportunity for both private and public cloud infrastructure will be billions of dollars over the next several years. The Master Cloud Builder Specialization allows partners to differentiate even further to help capture a greater share of the rapidly growing cloud market.
Partners have a choice in the role they want to play in cloud (Builder, Provider, Reseller) and the level of investment they want to make. Cisco is committed to continuing to invest in the success of our partners, to help you optimize your business value and see the greatest return on your investment in Cisco.
Along with the availability of the new master specialization, Cisco is launching the Cisco Cloud Partner Marketplace. Created based on your feedback, this tool gives partners a place to market and promote their Cisco cloud-based solutions and services.
I encourage you to learn more about the new Master Cloud Builder Specialization and the Cisco Cloud Partner Marketplace and I look forward to our continued journey together in this ever-changing marketplace.
Find out what some of our partners had to say about the Master Cloud Builder Specialization.
Recently, Mr. Charles Ding, Huawei Corporate Senior Vice President and Chief Representative in the United States spoke publicly about Huawei’s use of Cisco’s intellectual property.
While Huawei’s statements were in a context unrelated to the competitive relationship that Cisco and Huawei have, they nonetheless bear directly on issues that anyone concerned about fair competition in the networking industry ought to be thinking about. Mr. Ding contended that Cisco’s litigation with Huawei in 2003 and 2004 was unjustified. This is the litigation in which Cisco claimed unauthorized use of Cisco’s source code in Huawei products.
Mr. Ding said: “If I remember well, that happened in 2003, when Cisco sued Huawei for intellectual property rights infringement …at that time, Huawei provided our source code of our products to Cisco for review and the results were that there was not any infringement found and in the end Cisco withdrew the case…this is the basic situation of that case.”
When asked, “didn’t Huawei admit that Cisco’s code was in your equipment?”, Mr. Ding stated, “As specifically to the source code, the source code of the issues was actually from a 3rd party partner that was already available and open on the internet.”
In fact, within a few months of filing suit, Cisco obtained a worldwide injunction against sale by Huawei of products including our code for a Cisco-proprietary routing protocol called EIGRP, and Huawei publicly admitted that the code had been used in their products and they pledged to stop. They even said they had removed that code from the products voluntarily prior to the judge’s action. After the injunction was issued, Huawei agreed to an expert review of the balance of its code, above and beyond the EIGRP module. More than a year later, the litigation was indeed concluded. What happened in the interim, how many reports a court appointed expert released, and what was done as a consequence, were all covered by a confidentiality agreement.
Our legal advisers tell us that given Mr. Ding’s statements, we would be justified in releasing the full report. To facilitate the understanding about what actually happened in the litigation and allow Huawei to itself clear up any confusion, we waive any confidentiality requirement for the report and suggest that Huawei itself have the expert’s complete final report put into the public domain. Fair competition, indeed, requires transparency of business practices and a respect for intellectual property rights.
In any industry, customers running critical applications are typically slow to move to something new. Whether it is a new technology, platform, application, or service provider, people tend to be comfortable with the status quo and it is human nature to try to avoid a “CNN moment” or a resume generating bad decision resulting from implementing something new ->thus, people tend to avoid making changes to their critical workload environment. However, as new solutions or technologies become available and mature, the “I don’t want to be first” mantra is eventually followed by “Oh-oh- looks like I am last” when the realization you are falling behind your competition (who have already adopted the new technology) starts to set in. Finding that point in time when a new technology- solution-product has reached an adequate state of maturity to meet your particular needs and requirements is paramount when considering changes to a critical workload environment.
My brush with being a part of a “CNN moment” was from my past life in the Telco world (circa early 2000’s)- Read More »
The flexibility enabled by an IP based communication system is exemplified in how Cisco handles Session Management. In fact, the combination of ‘Session Management Edition and CUBE (Cisco Unified Border Element) remain the most cost effective way to transition from a traditional PBX environment without sacrificing previous investments.
The benefits can be grouped in three areas:
Save -- Lower costs and improve efficiency by using SIP trunking to interconnect networks using Cisco Unified Border Element
Simplify -- Reduce complexity by aggregating third-party PBXs, and easing migration to an all-IP environment.
Extend -- Deploy collaboration applications at the network core and extend them to users, even those on third-party PBXs
In this latest in the Fundamentals series from TechWiseTV, we tackle the core technology hopefully explains it in a fun way. Get your head wrapped around Session Management and make sure you are not missing anything!
I’m pleased to announce that Cisco has received a Strong Positiverating in Gartner’s 2012 MarketScope for Telepresence and Group Video Systems. We believe Gartner’s MarketScope Report confirms a shift we see taking place across the video market – while customers are still investing in multiscreen deployments, they are also looking for other options in order to drive pervasive adoption across their organization. These options can come in many flavors – less expensive room-based solutions, personal / PC-based options and one of the biggest trends – video being available on mobile devices.
Customer expectations for quality and reach remain high which does make it difficult for some players to address all segments while providing a seamless experience across all solutions. We strongly agree with Gartner’s view that enterprise customers do desire dedicated room-based systems to anchor their video experience and because of this, we have continued to invest in this area of the portfolio. We recently launched the Cisco TelePresence TX9000 Series which not only delivers the highest quality in-person immersive experience, but also features more advanced collaboration capabilities along with the ability to easily integrate users from multiple devices and applications into a telepresence experience. This flexibility enables our customers to drive a pervasive strategy and quickly deploy video and telepresence to a broader number of users in their organization while also maintaining the highest quality experience for business critical sessions. Read More »