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Increase your Profitability with VIP 25 – Enroll Now

We have recently launched VIP 25, which reinforces Cisco’s continued commitment to partner profitability. Just as in the past, VIP not only provides you with profitability enhancement on Cisco architectures but also on some new business models such as Cisco ONE, Cloud Services Reseller, and Collaboration SaaS tracks. And, the majority of what you’ve learned and utilized over the last six months (see my blog on VIP 24) will remain in force through VIP 25 – meaning even greater opportunity for improving your profitability in VIP 25.
Key highlights: Read More »

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New Wireless Models, PoE PD and PoE PSE, and Switching Updates

Greetings all.

February is here. Winter is in full swing on this side of the equator. Summer is grasping the other. I know it’s been a warm one so far for our friends in Australia. But snowfall amounts in the Northeast has our ski areas in Northern California and the Rockies so envious. Such is Mother Nature right?

Recently, our team announced some important details for our Switching and Wireless products.

I thought I would take the time to let you all know more on these announcements.

First up, Nasser Tarazi, Wireless Product Manager, announced two new models. We will cover the new WAP351 this week and the new WAP131 next week.

351

The New Cisco WAP351

The new Cisco WAP351 perfect for conference rooms, classrooms, hospitality and other flexible deployments. It offers Dual Radio (2.4Ghz and 5Ghz) wireless N connectivity, a 5-port Switch with PoE PD and PSE support, Single Point Setup, Captive Portal and comes with Limited Lifetime Warranty.

The WAP351 offers something new to the Wireless portfolio. Here is a quick Power Over Ethernet (PoE) primer. PoE Powered-Device (PD) is the ability to power the device through an PD-capable Ethernet port. PoE PSE (Power Sourcing Equipment) is the ability to supply power a device connected to a PSE-capable Ethernet port. In terms of power, a standard PoE port can support a maximum output of 15W, while a PoE+ port supports up to 30W.

Now, back to the WAP351.  As mentioned above, the WAP351 support both PD and PSE.   This means if the WAP351 is connected to a PoE+ switch like the SG300-10PP, the WAP351 can be power through PD-capable Ethernet port, while at the same time powering a standard PoE device like a phone or another AP, like the WAP131 through the WAP351’s designated PSE-capable Ethernet port.

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More on Wireless Access Points and PoE:

  • PoE: Power over Ethernet. PoE enables Power and Data to be combined onto a single Ethernet cable to power devices such as access points, IP phones, or IP cameras
  • PSE on a WAP is exclusive to the new WAP351
  • A WAP with PSE is attractive for verticals such as education, hospitality, and smaller offices and meeting rooms where both wired and wired access is required
  • PoE enables WAP’s or other endpoint devices to be installed where power typically is not available, such as on a wall or ceiling. This allows for greater flexibility during deployments.
  • All Cisco Small Business WAP’s support PoE PD
  • Dual-Radio WAPs requiring 802.3af PoE power = WAP131, WAP351, WAP561
  • Dual-Radio WAPs requiring 802.3at PoE+ power = WAP371, WAP351 when using the PSE with full power budget
  • The WAP351 can be powered by 48V/1.25A external DC power if a 802.3af/t PoE switch is not used or available
  • The WAP351 can provide 6w of PSE when using 802.3af

Ok you got it? Make sense?

Cisco SG300 Series

Cisco 300 Series Switches

In other news:

Switching Product Manager Michael Wynh announced several price reductions on the ever-popular 300 Series Switches. This is good news for our customers and channel partners alike. Businesses can maximize their budgets and take advantage of Cisco’s class-leading PoE switching products. For more information on these important updates, please contact your local Cisco Representative or check out our support community.

That is it for now. Thanks for hanging out with us.

Until next time,

Marc

 

 

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Fast IT: Capturing True Value for the Digital Enterprise

Today’s CIOs lead in a world where rapid innovation is the key to success and disruption is a constant threat. Now, more than ever, technology is one of the biggest drivers of achieving successful business outcomes. In this new era of Internet of Everything (IoE) computing, CIOs are being called upon to streamline and optimize complex infrastructures, transform their operating models to drive innovation, and, as importantly, leverage this innovation to capture their share of the IoE Value at Stake.  Not an easy task for even the most experienced CIO.

Traditional IT infrastructures are complex, manual, and non-programmable — they can’t quickly respond to the needs of a given business. Because of this, the bulk of IT resources are often consumed with “keeping the lights on”, leaving few resources to drive transformation or innovation. Unfortunately, competitive pressures are leaving lines of business owners unwilling to wait for IT resources.   It’s become patently clear that a fundamental shift is needed Read More »

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Simplifying Midsize Collaboration Deployments

feb 2015 midmarket blog image - guy walkingIn my last post I talked about the impact that low-effort experiences can have on customer satisfaction.  I singled out my home broadband provider for criticism, and so thought it only fair that I talk about a recent great experience I had with them.

Last month, my provider sent an email telling me that they’d proactively upgraded my home broadband service to 50Mbps.  All I had to do was replace my old cable modem/router.  The process couldn’t have been simpler.   The new modem was delivered with pre-configured settings. All I had to do was connect it, power up, and enter the network ID and password onto my devices.

Contrast this experience with lengthy and complicated installations that customers often face when installing multiple communications and collaboration solutions from multiple vendors.

For small and medium-sized businesses in particular, with smaller IT teams, it is critical that solutions are easy to deploy, manage, and use. So we’ve taken a different approach.

The Cisco Business Edition 6000 consolidates multiple virtualized collaboration applications into one server solution that is right-priced and right-sized for small to medium sized businesses.  IT departments can rapidly deploy voice, video, messaging, or presence solutions, starting with their highest-priority use cases — and add additional functionality later. Read More »

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Social Best Practices for Events and Conferences

Tradeshows and events are practically synonymous with the technology industry – after all our industry produces some of the largest ones in the world. Whether it’s unveiling new products or participating in keynote sessions, today’s conference experience does not begin and end on the show room floor.

Rather, social media is the heartbeat of the event – shaping how attendees, partners, influencers and customers experience the show in real-time.

In my role at Cisco, I’ve seen first hand how the power of social media can drive the tradeshow experience. Whether it’s hosting a tradeshow, such as Cisco Live, or participating in an industry event, here are some social media best practices to consider as you prepare for your next show:

Social in Command

In 2013, we debuted the Cisco Live Social Media Hub – the first-of-its-kind social command center. The Social Media Hub not only monitors and reports on event and industry conversations, but also offers deep insights into how in-person attendees and external audience members engage before, during and after with the show.

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For example, since the Hub is staffed with social media engagement experts, graphic designers, analytics specialists and logistics personnel, we can capture real-time data trends and use the insights to guide the development of engaging content and socially shared graphics.

The results have been nothing short of astounding:

  • On average, the number of impressions generated per day during Cisco Live US 2014 (#CLUS) totaled nearly 59 million.
  • Comparing the use of #CLUS in 2013 vs. 2014: #CLUS was used 35,500 times in 2013 and 47,365 times in 2014; an increase of over 33% year-over-year.
  • Two Cisco executives Trended NATIONALLY on Twitter during their keynote with the high volume of social engagement; all organic – no paid.

Recently, we have begun rolling out localized versions of the Hub to support other Cisco Live events around the world, such as Cisco Live Melbourne (#CLMel) in March. Although smaller in scale, the localized versions pack a serious social punch – bringing participants closer to the action than ever before.

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Stealing the Social Show

It might be easy for Cisco to be front and center in social conversations at our own events, but how can we rise above the noise and make a social impact at some of the largest tech tradeshows around the globe, such as the Consumer Electronics Show (CES) and Mobile World Congress (MWC)?

Our teams have seen stellar results from engaging live-tweets, the development of real-time content creation, such as videos and graphics for social sharing and more.

For example, as a result of our social media efforts at this year’s Consumer Electronics Show (CES), Cisco received a total of 4,002 conversations, with an estimated 13.8 million impressions! These figures support the fact that strategic and insightful social content can help brands stay top-of-mind in a highly-competitive social environment.

Stay tuned as I share more social media best practices in future posts. In the meantime, be sure to leave a comment and share your thoughts about what makes social media a success at tradeshows and events.

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