The market for mobile devices is growing, and with it, the opportunities for new business services in existing and new markets. According to Cisco Visual Networking Index, by 2019, there will be 11.5 billion mobile-ready devices and connections, more than 4 billion more than there were in 2014. These devices will include traditional mobile phones and tablets, but will also grow to increasingly include machine-to-machine devices, including GPS systems in cars, asset tracking systems in manufacturing sectors, or medical applications making patient and health status more readily available.
With this changing mobile landscape, Service Providers are also learning to expand their offerings with Read More »
Tags: Cisco, Cisco Policy Suite, Cisco VNI, mobile operators, mobility, MVNO, service providers, VoLTE, wifi
As we close on the first two months of 2015, I am amazed by the exciting developments that can directly benefit service providers. A few examples from my recent travels:
- CES in Las Vegas – The Internet of Everything moved from concept to reality as seen in new connected services, continued proliferation of 4K video and virtualization as a business imperative.
- Cisco Live in Milan – Advances in how service providers can integrate collaboration, cloud, open network environment enablement solution to drive transformation. And SDN shifting from a question of “how” to “when”.
I’m confident that Mobile World Congress this year will have even more exciting developments. The recently announced 2014 Cisco VNI Global Mobile Traffic Forecast states that more than Read More »
Tags: CES 2015, Cisco Live Milan, Cisco VNI, mobile world congress, mwc, SDN, Service Provider
One of the first lessons that every economics student is taught is “supply and demand” – the fundamental economic principle that price goes up with increased demand. Yet we are witnessing the opposite to these age old principles in the mobile business. Despite phenomenal demand for mobility services, the mobile operators that provide these services are engaged in a fierce price war.
Faster, sleeker, and more powerful mobile devices, running countless of applications have transformed businesses and our personal lives. The insatiable demand for mobile devices Read More »
Tags: ARPU, Cisco, Cisco VNI, MNO, mobile, mobility, monetization, ott, pricing, wifi
Updated 2015 VNI Mobile Forecast Reveals Potential “Wildcards” for Mobile Devices, Networks and Services
This week, Cisco released its annual Visual Networking Index (VNI) Global Mobile Data Forecast, 2014 – 2019. Among the traditional top-line growth projections that indicate a healthy mobile industry (e.g., more than 5.2 billion global mobile users by 2019 and 10-fold mobile traffic growth over the next five years), there were several interesting trends that could have significant implications for mobile networking in the near future.
Mobile Devices: Laptops make a comeback and phablets start to emerge
While there is an overall growth in the number of mobile devices and connections, there is also a visible shift in the device mix. This year forecast shows a slight slowdown in the growth of tablets as a new device sub-category, phablets (included in our smartphone category), were began to show global adoption. Tablet growth was also affected by the introduction of lightweight laptops, which are quite similar to tablets in form factor but have more enhanced capabilities. Today, tablets are primarily being used as content consumption devices – ideally suited for video viewing in particular. Laptops are still serving as the dominant content creation device, particularly for business users (e.g., presentation, spreadsheet, and document development). While the absolute numbers or volume for smartphones (4.6 billion by 2019), tablets (nearly 300 million by 2019) and laptops (nearly 250 million by 2019) are growing, they are all losing their percentage share of total mobile devices and connections to the fastest growing mobile connection type – M2M (3.2 billion by 2019).
Mobile Networks: Low Power, Wide-Area (LPWA) networks may be optimal for campus-wide IoE applications
This year’s forecast includes M2M nodes connected via Low-Power, Wide-Area (LPWA) networks. These networks are Read More »
Tags: Cisco VNI, global mobile data, M2M, mobile data traffic, mobile devices, mobile to mobile connections, mobile users, mobile vni, visual networking index, vni
On February 3, 2015, we will release the ninth annual Cisco Visual Networking Index (VNI) Global Mobile Data Traffic Forecast and Methodology Update, covering projected growth and usage trends over the next five years. This is your opportunity to learn about Cisco’s projections for global mobile data traffic increases, primary influences on mobile traffic, and major transitions in wireless technology. The Cisco VNI mobile forecast is part of the company’s comprehensive and ongoing initiative to analyze mobile IP growth and innovations worldwide. Join Doug Webster, vice president, Service Provider Marketing, and Dr. Robert Pepper, vice president of Global Technology Policy, as they present Read More »
Tags: 4G, Cisco Mobile VNI, Cisco VNI, global mobile data, mobile forecast, VoWifi, wifi