Cisco Virtualized Packet Core

Sponsored Data is off to a Rolling Start

2 min read

In a mobile application ecosystem dominated by Over-the-Top (OTT) providers, mobile operators need to exploit new business models in ways to create value with them. One example of a Monetization use case promising a new business model is Sponsored Data. An early proponent among operators has been AT&T, who defines Sponsored Data as: “a service […]

October 15, 2014

SP360: SERVICE PROVIDER

Cisco Succeeded in Network Functions Virtualization System Trial

2 min read

I’ve had the opportunity this year to meet with mobile operator leaders from around the globe. Whether they are large or small, focused on consumer services or businesses, or engaged in video or mobility, their ambitions are much in line with our strategy: to help them monetize and optimize their networks, while accelerating their ability […]